What we learned from On the Media this week is that co-host Bob Garfield has a five year old daughter who can't read (clearly that's the D.C.-environs effect, because if he lived on the Upper West Side she'd be having tutors force feed her the alphabet for pre-school interviews) even though she used to watch Baby Einstein videos. Bob was showing that even though the tyke can't read she has absorbed a lot of ad messages. Also, that the new baby TV channel is or isn't really bad for kids. We do hope the Garfield daughter who says we have Garfield pegged is somewhat older. (Then, again, maybe you don't have to read to understand Fishbowl.)

We also learned that you should also be very suspicious of the number 50,000 in news stories. Our favorite quote is from WSJ numbers guy Carl Bialik, whom we know better as the guy who sends us stuff from WSJ.com he thinks we should link to every day. His words:

"The strongest form of media bias is probably a reporter's bias for his or her own story. And when you find a number that backs up your story it can be really hard to pass it up."

(photo from www.domainregistry.ie)