In her new role, Cullen, a financial journalist, author and television and radio commentator, will edit the personal investing coverage on Reuters.com and serve as editorial lead for a new service the company is launching later this year.
The new wealth management initiative, “will leverage Thomson Reuters business to business wealth assets in an effort to create an online consumer offering for Reuters.com’s vast audience of affluent, business professionals,” the company explained today. (Sounds similar to The Wall Street Journal Professional Edition.)
Cullen has previously worked for the Journal, helping to launch WSJ.com in 1995 and working as an editor and columnist covering personal finance and financial markets for the next 13 years.
Full release after the jump
TERRI CULLEN JOINS REUTERS AS WEALTH MANAGEMENT EDITOR
NEW YORK (January 7, 2010) — Reuters today announced the appointment of Terri Cullen, award-winning financial journalist, author, and television & radio commentator, to the newly created role of wealth management editor. Cullen, who begins on Monday, will be based in New York and will report to Richard Baum, global editor of consumer media, Reuters.
In this new role, Cullen will serve as both editor of personal investing coverage on Reuters.com as well as the Editorial lead for Reuters wealth management initiative, a new service due out later this year that will leverage Thomson Reuters business to business wealth assets in an effort to create an online consumer offering for Reuters.com’s vast audience of affluent, business professionals.
In 1995, Cullen was instrumental in the launch of The Wall Street Journal Online, and for the 13 years following, served as an editor and columnist overseeing personal finance and financial markets coverage for WSJ.com. She also produced its award-winning “Fiscally Fit” column and was the author of “The Wall Street Journal. Complete Identity Theft Guidebook,” published in 2007.
“Terri is a first-class journalist with impressive subject matter expertise, web experience, and entrepreneurial spirit. I am very excited to have Terri aboard,” said Baum.
“I am thrilled to be joining Reuters, and look forward to working with Richard and the outstanding Reuters team,” Cullen said. “It’s an incredible opportunity to help guide personal finance and wealth management coverage at such an exciting time of growth at Reuters.”