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Lara Spencer, The Insider Anchor and Former WABC-TV Correspondent, Returns to GMA

Viewers know Lara Spencer from her seven years on The Insider. During her time with the syndicated entertainment show, Spencer went from co-host to solo anchor.

In the 1990s, though, Spencer was a general assignment reporter at WABC-TV/Channel 7. While there, she covered a mix of features and hard news that included the death of Princess Diana and the crash of TWA Flight 800.

By 1999, Spencer got national exposure when she joined Good Morning America as a national correspondent.

Now, Spencer is returning to GMA and New York as lifestyle anchor. In an e-mail sent to staffers, ABC News president Ben Sherwood writes, ”In this new role, Lara will bring her well-known and much admired versatility and vitality to a broad range of GMA stories.”

Sherwood goes on to say that “Lara will focus on many issues including family, parenting, health, fitness and work/life balance. She will also help lead our entertainment and celebrity coverage. In addition, she will contribute to Nightline and, like our entire on-air team, she will report for every platform.”

Spencer will be based in New York.

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“Vine: Create Quick Social Video to Market Your Brand” Webcast

Bring your Twitter efforts and information to life with this popular video app. Find out how in our Vine webcast taking place tomorrow, June 19 from 4-5 pm ET. Gemma Craven (left), EVP, New York group director of Social@Ogilvy, will discuss how her team has created interactive videos for brands to get their message heard. Register today.