FishbowlNY - Turning the Page For New York Media
Wednesday, Sep 27

Nation Slams Newsweek, But Who's Wrong?

newsweek_leibovitz_taliban.gif

Well, of course Newsweek's international edition cover is different from the domestic one (right). That's been the case for years — many many many years, at least 20 years we can vouch for. And, having been in the editorial meetings, we can tell you it's nothing invidious — unless you consider American culture invidious. Because, it is, after all, part of an editor's duty to put on the cover what he thinks his audience will most want, and what will help newsstand sales. It may not be pretty, but it's the juggle. In fact, many weeks the international covers differ from each other, depending on editors' assessments of what's most interesting in those regions. Foreign language ones, too: The Japanese edition this week features the Oliver Stone "9/11" cover, with nary an Afghanistan we can find.

One more thing: You'll note that the area atop the page in the domestic edition — the "roof" some call it — is devoted to Afghanistan and Al Qaeda. And that is the part that on many newsstands is what's most visible, when the mag's tucked in a holster or mixed in with other magazines.

Stories of interest will get read based on being placed on the cover, regardless of their placement. And the issue will be bought, some surveys have found, by what's in that "roof" as well as what's the main picture on the cover. So why is The Nation's blog calling out this particular cover as opposed to any other when "serious" international news got bumped for more "frivolous" fare in the U.S.?


new on mediabistro.com

The Future of Social Media with Chris Anderson

The editor of Wired explains how to create a social network that works.
Watch the video

Email This Post

Fill out the following information and click on the Send button in order to send this post, <i>Nation</i> Slams <i>Newsweek</i>, But Who's Wrong?, to a friend.
Friend's name
Friend's email address
Your name
Your email address
Note to your friend (optional, max 200 Characters)

Read more on FishbowlNY >

Turning the Page For New York Media
FishbowlNY in Your Inbox
Mobile Version
RSS Feed
Our Blog Network

BayNewser

WebNewser

TVNewser

PRNewser

MediaJobsDaily

GalleyCat

UnBeige

MobileContentToday

AgencySpy

FishbowlDC

FishbowlLA

FishbowlNY

FishbowlNY Staff
Editor:
Amanda Ernst

Contributing Editor:
Drew Grant

Columnist:
Diane Clehane

About FishbowlNY
Follow FishbowlNY
Email FishbowlNY

Anonymous Tips
Topics

About

About Us - Modules

Acquisitions

Advertising

Alternative Weeklies

AMC 2006

AMC 2007

AMC 2008

Awards

Beijing Olympics

Books

Bottom Feeding

Breaking News

Circulation

Daily Angle

Dissecting NPR

DNC '08

Election '08

Ellies '08

Fashion Week

Fishbowl Initiatives

FishbowlNY Poll

Inauguration '08

International

Keith Kelly Distilled

Legal Trouble

Lunch

Magazines

Markets & Media

Media Companies

Media Events

Media Lookbook

Media Minutiae

Media People

Mediabistro Circus

Memopad Distilled

Menu

Movies

New Media

News

Newspapers

NYT in 90 Seconds

Obituaries

Parties

Pop Culture

Radio

RNC '08

Scandals

Scholarly Pursuits

Strike Watch

SXSWi '08

The Crystal Ball

The Internet Presidency

The Revolving Door

The State of Journalism

Time 100

Trends

TV

Video

Archives

November 2009

October 2009

September 2009

August 2009

more...

Links

AdAge

Beet.tv

BusinessWeek | Fine on Media

Buzz Machine/Jarvis

The Colbert Report

The Corsair

Daily Show

Editor & Publisher

Ed2010

Folio:

Gawker

Gothamist

Guardian America | Media

HuffPo

IWantMedia

Marketwatch | Friedman

Mediaite

Mediapost

Media Wire Daily

NY Daily News

NY Mag | Daily Intelligencer

NY Observer | The Media Mob

NY Post | Keith Kelly

NYT | Media Decoder

The Onion

Paid Content

Poynter | Romenesko

Silicon Alley Insider

Slate | Jack Shafer

Wall Street Journal

WaPo | Media Notes

James Wolcott

WWD | Memo Pad

Job Listings

Featured Listings

Marketing Intern (4310)
Readers Digest
New York, NY

Editorial Intern (4309)
Readers Digest
New York, NY

Design Intern (4307)
Readers Digest
New York, NY

Advertising Sales Intern (4306)
Readers Digest
New York, NY

Upcoming

ADVERTISEMENT


mediabistro.com l Member Benefits l Jobs l Freelance Marketplace l Courses l Events l Forums l Content
mediabistro Blogs: Media News l TVNewser l GalleyCat l UnBeige l FishbowlNY l FishbowlLA l FishbowlDC l PRNewser l AgencySpy
MobileContentToday l WebNewser l BayNewser l MediaJobsDaily l mbToolbox
Site Map l Advertising/Sponsorships l Partners l About Us l Contact Us/Help

internet.commediabistro.comJusttechjobs.comGraphics.com

Search:

WebMediaBrands Corporate Info

Legal Notices, Licensing, Reprints, Permissions, Privacy Policy.
Advertise | Newsletters | Shopping | E-mail Offers