Manhattan Media, which publishes AVENUE Magazine, New York Press, and Our Town, among other city reads, announced that audit reports determined that they have the largest circulation in Manhattan, the ''media capitol of the world.'' FishbowlNY emailed Manhattan Media CEO Tom Allon about the announcement and where they go next.

FishbowlNY: Has the fact that Manhattan Media is clean and doesn't do "massage ads" made it easier to attract luxury ad dollars?

Tom Allon: Yes. The fact that our publications only accept legal and tasteful advertising has allowed us to attract luxury, corporate, institutional and local retail advertising. Our publications -- both the magazines and newspapers -- are editorially- and design-driven and are market leaders which benefits both our advertisers and readers.

FishbowlNY: How lucrative is the Best of New York issue of the New York Press. Is it the largest revenue generating issue of the Press?

Tom Allon: Yes, the Best of is by far the biggest and most lucrative issue of The Press each year.

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But this year, we'll have a 20th Anniversary issue of The Press that promises to be even larger.

FishbowlNY: It is amazing to think that Manhattan Media's combined properties reach more Manhattan eyeballs that the NY Post or The New York Times. What are some of the ways in which you are looking to capitalize on that?

Tom Allon: Now that we can prove that we reach more people in Manhattan than The NY Times, NY Post, NY Daily News and New York magazine, we can make the case to each and every one of their advertisers -- and new prospects -- that for more eyeballs in Manhattan use our publications as a more cost-efficient group. If you want to segment the market to target East Side society, use AVENUE or upscale families, use New York Family, or the community-conscious shoppers, use our five weekly newspapers. To target the power broker elected leaders and government industry, use City Hall and The Capitol, our two political newspapers. We have a chain-wide solution and highly-targeted solution for every advertiser. That makes us a very compelling buy.''

(image via nynewspapers)