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Monday, Sep 08
Four Questions: Gawker Media's Richard Blakeley
1. You seemed surprised by the initial success of Media Meshing. Are you surprised by its continued success? I'm one of the few people at Gawker Media that has the privilege of working with all of the blogs and what I noticed was that when I would hang out with my friends at Gizmodo, we would go to tech stuff and it was always very much a sausage fest. On the opposite end, I would go cover events for Fleshbot with all these lady bloggers who talked about sex all the time and how they couldn't find a nice guy. My initial idea was to have a party so that some of my friends outside of Gawker but mostly my friends inside of Gawker could all hang out at once. It was too difficult to say, "Hey, why don't you come to this tech party" or "Why don't you come to this sex party" so I'll just throw my own afterwork bar party. 2. Let's talk about what you do at Gawker. Your title is video editor. What does that entail? There are three basic breakdowns of the type of stuff I do. I have interns who watch TV, looking for people to mess up. Usually it's dumb stuff, like if someone trips and falls, catches on fire, swears accidentally or generally messes up. That's content that we post under fair use that's newsworthy and we talk about it and report on it. The second one is any big trends that are going on, like the conventions. For example, we'll make a video by putting all the impassioned commentary together. Or if someone says something and then a month ago they said something completely on the opposite spectrum, we'll put those together, like The Daily Show does. The third one is original content, where I actually go out and shoot it. This is a type of job where you have to do all three. All are very important to traffic. 3. Favorite personal prank or stunt? The CES thing got a lot of press, but I liked the Rental Car Rally from Long Island City to Montreal better. The CES thing is really interesting though because people said I was going to be blackballed from any kind of electronics thing and CES, and I don't plan on going back, but I haven't been [blackballed]. Most people received it really, really well and they took the joke. The journalists were more upset than the electronics people, which I thought was interesting. The journalists felt like I was pushing them back further, and the electronics people really had a good time with it and really understood the context and weren't all that mad. It was more of a threat with blogging in general that they would lose their rights. The electronics people were just glad we were covering them, no matter how bad it was. 4. Any thoughts on the new Gawker managing editor? Email This Post |
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