Another vital piece of the ESPN 98.7 FM game plan has come to fruition. The station inked a multiyear deal with the New York Jets. As part of the package, 98.7 will continue to be the radio home of the team. The Jets also maintain a presence on ESPN Deportes Nueva York at 1050 AM, the only 24-7 Spanish sports talk station in the city.
“Our partnership with the New York Jets is one of the finest in professional sports,” ESPN New York VP/general manager Dave Roberts tells FishbowlNY.
The Jets contract features all the bells and whistles of game-day coverage, including the pre- and post-game shows on both stations.
In addition, 98.7 keeps its focus on J-E-T-S throughout the season with the Jets Player Spotlight Mondays at 3:30 p.m. Head coach Rex Ryan is interviewed Mondays at 5:15 p.m. on the Michael Kay Show, and the Inside the Jets segment takes place Mondays at 7 p.m.
With the Jets locked in, all current play-by-play properties have been secured long term. In August, the Knicks and Rangers re-upped with ESPN Radio.
“The Jets, like the Knicks, are part of an overall strategy to serve the sports fans,” Roberts says. “Play-by-play partnerships are a crucial part of what we’re about.”
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