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On The Menu: Author Mark Goulston Knows How To Listen


Today on the media- Morning Media Menu podcast, hosts Jason Boog of GalleyCat and AgencySpy‘s Matt Van Hoven welcomed author Mark Goulston — who once trained FBI hostage negotiators.

Goulston talked about his book, “Just Listen,” and the philosophy behind it. “‘Just Listen’ is a very tactical book that the average person can really use,” he said.

Goulston’s main thesis is that listening is much more important than what you say. “I think the reason for that is that all of our minds are filled to capacity,” he explained. “We have no bandwidth left for new stuff and even when we hear it we don’t hold on to it.” He suggests taking the time to listen to people rant by imagining their words going over your shoulder. After they “punch themselves out,” you can begin to have a meaningful conversation, Goulston said.

With this in mind, Goulston said his favorite quote is from psychoanalyst Wilfred Bion, who said, “The purest form of listening is to listen without memory or desire.”

Also discussed: how Glenn Beck could apply Goulston’s techniques and the recent news coverage of the Yale murder case.

You can listen to all the past podcasts at and call in at 646-929-0321.

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