FishbowlLA FishbowlDC SocialTimes MediaJobsDaily more TVNewser TVSpy GalleyCat AppNewser UnBeige AgencySpy PRNewser 10,000 Words AllFacebook AllTwitter semanticweb.com

Outside Goes Greener, Removes Subscription Insert Cards

outside021508.jpgEveryone has opinions about subscription insert cards. Some positive. Some negative. Some mildly amusing. What’s not debatable, however, is the fact that they waste a lot of paper. And in an era of magazine greening, what better way to make a statement than by getting rid of them?

Outside has answered the call. Starting with its March “Green” issue, the mag will remove inserts from all subscription copies. According to a release, “Outside will eliminate the printing of 20 million subscription cards this year alone. This step will save an estimated 1,500 trees.”

MEDIABISTRO EVENTS

Use Social Media to Market Your Business

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.