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Poll: Would You Pay to Read The New York Times Online?

NYw1T HQ.jpgBack in July, we asked readers how much they would be willing to pay for The New York Times online, after a survey from NYTimes.com revealed that potential charges could be as high as $5 a month.

A whopping 44 percent of our readers responded that they wouldn’t pay anything to read the Times‘ content, which actually is a little bit better than both the national average of people willing to pay for online content (about 50 percent), and the percentage of random people in SoHo willing to open their wallets (63 percent), according to other polls.

But now that Arthur Sulzberger has actual — albeit far off — plans to put up a metered pay wall for the Times in 2011, we wondered if anyone’s tune has changed. So now the question isn’t how much you’re willing to pay, but if you’ll pay at all. Let us know!


Would You Pay to Read The New York Times Online?(trends)

Previously: Would You Pay To Read NYTimes.com?, New York Magazine Poll: Newspapers and New Media Neck and Neck, But No One Willing To Pay, New Yorkers Less Willing To Pay For Content Than Rest of Country

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