Runner’s World, the magazine about running, today announced that it has chosen former Rodale Books executive editor John Atwood for the newly created position of deputy editor. He starts immediately.

Atwood will write and assign stories, and top-edit most features. He will also be hatching book ideas.

“John’s experience working on Runner’s World and Bicycling titles in the Books group, his three decades of experience as an editor at several publications, and his abundant talents and leadership abilities will be extremely beneficial to Runner’s World as we move forward into a more multi-platform publishing model,” said Runner’s World editor in chief David Willey in a statement.

Atwood has also worked at American Express Publishing as a vice president/editor in chief and was editor in chief of Travel & Leisure Golf for nine years. He’s also done stints at Sports Afield and Men’s Journal.

Runner’s World has also promoted Charlie Butler to the executive editor spot from his previous role as a features editor.