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Posts Tagged ‘Deborah Burns’

Deborah Burns Makes Her Exit From HFMUS

After 26 years at the NYC-based magazine publisher, Deborah Burns has been shown the door at Hachette Filpacchi Media U.S. Burns had served as SVP for the now shuttered Metropolitan Home and Elle Decor.  According to a Mediaweek report, former HFMUS CEO Alain Lemarchand created an SVP and chief innovation officer position for Burns and tasked her with discovering new revenue sources.  Just months after replacing Lemarchand in September, Steve Parr has now dismissed Burns and rid the company of her position.

Burns will be joined by Hachette’s digital chief Todd Anderman who is leaving to become chief media and revenue office at mobile advertising company Jumptap.  Both former HFMUS staffers are set to depart from the company in January.

Although it may not have been in the manner that she prefers, Burns may be getting an early jump from a sinking ship.  Hachette is rumored to be in talks with Hearst Corp. in an effort to sell the company in a deal that would prompt further executive changes.  Lagardère Active, HFMUS’S French parent company, has been trying to cut costs and is searching for buyers interested in their media properties outside of France.

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Breaking: Hachette Shutters Metropolitan Home

methome119.jpgMetropolitan Home‘s December 2009 issue will be its last. Met Home‘s editor-in-chief Donna Warner and her staff will be leaving the company.

Publisher Hachette Filipacchi Media U.S. announced it will cease publication of the shelter magazine and focus its energy in the category solely on Elle Decor. President and CEO Alain Lemarchand said, “It is with a feeling of sadness that I make the announcement to close one of our magazines. However, we believe the best strategy in the upscale shelter segment is to boldly focus our resources and investment on Elle Decor, which is the ad-page leader within the U.S. market.”

Metropolitan Home and Elle Decor had comprised HFM U.S.’s Luxury Design Group led by Deborah Burns, who will remain with the company. As a result of the closure, Elle Decor will now become part of the ELLE Group.

Full press release, after the jump.

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Hachette Filipacchi Restructures Women’s Titles

Jessica-Alba-Photos_in_the_magazine.jpgHachette Filipacchi Media will not sitting passively by as the downturn does wreaks havoc on the magazine industry (or the French head office continues to sideline its American titles)! Instead they are restructuring their women’s titles under three “chief brand officers.”

The Chief Brand Officers will have responsibility for their respective business units, including developing new revenue streams, setting brand direction across platforms, and integrating print and digital advertising sales. Lemarchand named Carol Smith SVP, Chief Brand Officer, ELLE Group; Deborah Burns SVP, Chief Brand Officer, Luxury Design Group, and Carlos Lamadrid SVP, Chief Brand Officer, Woman’s Day Group. They will report to Lemarchand and will serve on the company’s Executive Committee.

The full release explaining exactly what this all means is after the jump

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