Communications and marketing company Engine USA announced yesterday that it has acquired Deep Focus, a full-service interactive marketing agency based in Brooklyn. Formed in February 2010, Engine USA is the New York branch of the Engine Group, which was founded in 2005 and is headquartered in London, UK. The acquisition follows Engine’s announcement last week that an affiliate of global private investment firm H.I.G. Capital had invested $100 million in the company.
Said Peter Scott, Chairman of Engine Group and Engine USA in a statement: ”the acquisition of Deep Focus is the first we have made following the announcement of the investment in Engine by H.I.G. It reflects our long stated strategy of taking Engine into key global markets,” which include the USA, China, Brazil and parts of Europe.