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Posts Tagged ‘Philadelphia Magazine’

Philadelphia Magazine’s Low Pitch Count Means Now is the Time to Get Noticed

Philly-Mag-Oct-2014-artFirst-timers pitching to regional glossy Philadelphia will want to start small, targeting their pitches to the front-of-book sections that have just recently been opened to freelancers. Build a relationship with the magazine, and you could find yourself writing the 4,000- to 5,000-word features that pique editors’ attention.

Your pitch should, of course, cover topics relevant to the city, but with a readership that includes older suburbanites as well as younger city dwellers, you have plenty of options for coverage, as long as your reported pieces can tell a story:

As far as advice for newbies pitching to the mag, [deputy editor Patrick Kerkstra] said that “The best way to sort of clear [the high bar] is to just come in with a story that’s so compelling that we just have to take a risk on you.”

For more, including details on the FOB revamp, read: How to Pitch: Philadelphia

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Pitch Your Magazine Article

Pitch Your Magazine ArticleStarting October 1, learn how to write queries for magazines and websites! In this course, you'll learn how to write and send an effective pitch, generate pitch letters, research outlets for your articles, and follow-up with editors to ensure that your queries get results. Register now! 

Eliot Kaplan Promoted at Hearst Magazines

Eliot Kaplan has been named Executive Director, Talent Acquisition, at Hearst Magazines. Kaplan most recently worked as Editorial Talent Director for Hearst, a position he held since 1999.

Kaplan has had quite the career in magazines, including his time at Hearst. He elevated GQ into a well-respected brand serving under its Editor-in-Chief Art Cooper. Then, for seven years he was Editor-in-Chief at Philadelphia Magazine, and during that time the title was nominated five times for National Magazine Awards and won twice.

FishbowlNY wishes Kaplan the best at his new position, even though we hear he’s a big Phillies fan.