If Condé does hire someone to focus soley on the digital side of the publisher’s brands, it will be taking a page from its rivals’ book. Hearst tapped Troy Young as president of Hearst Magazines Digital Media last year, and Time Inc. hired Scott Havens as senior vice president of digital in February. Havens even went so far as to proclaim that Time Inc. wasn’t a magazine company, it was a “media company with a portfolio.”
We imagine plenty of people would be excited to lead Condé’s digital efforts. We’ll be watching to see who gets the honor (and the workload).