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Posts Tagged ‘Yelp’

Zagat NYC and the Rest of the Service is Now Free

Can Internet behemoth Yelp be dinged? Google certainly hopes so.

After purchasing restaurant review service Zagat in 2011, the company has unveiled a redesigned website and mobile Apps. The biggest difference is there is no longer a paid login required. Zagat is now za-free. From CNN.com tech writer Heather Kelly‘s report:

The new Zagat has four categories of content. There are listings for individual places that bear the familiar one-paragraph summary and ratings for food, decor, service and an average cost. There is also original content put together by local editors in the form of lists, blog posts (called “Buzz”) and videos.

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Mediabistro Course

Get a Literary Agent

Get a Literary AgentStarting August 6, learn how to find the right agent for your book and write a query that will get the deal done! Taught by Barbara Clark, a book agent and publishing consultant, you will learn the best methods for finding a literary agent, the proper protocol and etiquette for seeking literary representation, how to send queries and more. Register now!

Today’s Social Marketing Special: The Yelp Algorithm

Here, there and everywhere, the restaurant business is increasingly anchored to Yelp. We wrote about an establishment that has mastered the art of Yelp in the U.S.’s second largest city. Now, via the Minneapolis Star Tribune‘s city guide vita.mn comes another reminder of just how expansively the Union Square operation must be viewed.

From the article by Bill Ward, picked up from a weekend print edition:

Every month, the managers of Parasole Restaurant Group’s 10 restaurants meet with their bosses. At the outset, they get a report card — not for sales or profits, but an algorithm-based assessment of how their operations are faring on social media. It includes a letter grade.

“I can guarantee you,” said Kip Clayton, Parasole’s vice president of marketing, “you don’t want to have an F.”

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Elevator Pitch: Fondu Is Yelp Meets Twitter

In the latest episode of mediabistroTV’s “Elevator Pitch,” host Alan Meckler chats with Gauri Manglik, the co-founder and CEO of Fondu.

Fondu is an iPhone app that allows users to share bite-size restaurant reviews with their friends (sort of like Yelp meets Twitter).

For more videos, check out our YouTube channel and follow us on Twitter: @mediabistroTV

Elevator Pitch: Fondu is Yelp Meets Twitter

In the latest episode of mediabistroTV’s Elevator Pitch, host Alan Meckler chats with Gauri Manglik, the co-founder and CEO of Fondu.

Fondu is an iPhone app that allows users to share bite-size restaurant reviews with their friends (sort of like Yelp meets Twitter).

For more videos, check out our YouTube channel and follow us on Twitter: @mediabistroTV

Media Events 07.19.07

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Thursday 07.19.07
WHAT: Premiere of Back Soon at Outfest.
WHO: A talented cast.
WHEN: 8 p.m.
WHERE: Regent Showcase Theater
WHY: Because Bad Sweater Guy says eight words in this film! In a locker room!

FRIDAY 07.20.07
WHAT: Book Reading
WHO: Jerry Stahl reads from his new book Love Without: Stories
WHEN: 7:30 p.m.
WHERE: Skylight Books
WHY: It’ll be as good a time with an ex-junkie as you can reasonably expect to have.

FRIDAY 07.20.07
WHAT: The Patsy and Annette Show
WHO: actresses Meghan Parks and Vanessa Ragland
WHEN: 8 p.m.
WHERE: The Westside Eclectic
WHY: It’s a comedy/variety talk-show-thing with two adorable gals. And it’s only $8. So if it’s great — wonderful! And if it sucks, no harm, no foul.