The Bloodcopy Blog Controversy|New Yorker‘s Unique Cover|Shuttered East West To Relaunch|AOL’s Shields Departs|Newspaper Association’s Montly Mag Goes Digital

AgencySpy: The Bloodcopy blog controversy that arose this weekend turned out to be a campaign by Gawker Media and ad agency Campfire for HBO‘s “True Blood.”

UnBeige: The latest New Yorker has a cover picture “painted” on an iPhone. (And a profile of NYT investor Carlos Slim)

Folio: Shuttered magazine East West, which targets Asian Americans, is going to be relaunched.

All Things Digital: AOL‘s People Networks president Joanna Shields is leaving the company.

New York Times: The Newspaper Association of America’s monthly pub, Presstime is becoming online only.

MEDIABISTRO EVENTS

Get Social Media Marketing Secrets from Experts

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.