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The Other Side Of Paper Circ Numbers: Top Gainers

journal logo 2.pngThis morning, the Audit Bureau of Circulation released its six-month report for newspaper circulation in the U.S., reporting a dismal 10.62 percent drop in weekly circ across the board.

But it’s not all bad news. Some papers have actually seen growth, with the biggest increases coming from the York Daily Record in Pennsylvania (up 16.45 percent from April through September) and Women’s Wear Daily, which showed a 14.31 percent jump. This is good news for the Condé Nast-owned fashion trade, which became the latest pub owned by the media company to cut staff on Friday.

Other papers to show growth included Michigan’s Oakland Press (up 7.26 percent), the Las Vegas Review-Journal (6.56 percent), the Chattanooga Times Free Press (2.18 percent) and the Ogden Standard-Examiner in Utah (1.89 percent).

Of the top five gainers, The Wall Street Journal had by far the highest total circulation, coming in at 2.024 million as of September 30. That’s a small increase — 0.61 percent — over the same period last year, but enough to push the Journal to the number one spot in circulation over USA TODAY, which posted a 17 percent decline during the last six months.

Earlier: Latest Newspaper Circ Numbers Show Ten Percent Drop

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