Tiger Woods Scandal Provides Journalistic Conflict of Interest

Mark Soltau is a contributing editor to Golf Digest, but that isn’t enough to pay the bills these days. In addition, he also serves as the editor of Tiger Woods‘ Web site, TigerWoods.com, a role that is now causing some whispers in light of the enormous boom on Woods’ Web site following his admission of marital infidelities.

Says Golf Digest editor in chief Jerry Tarde, “Mark Soltau is a contributing editor to Golf Digest, not a staff writer. Mark does not write feature articles for the magazine, so I don’t consider his work for TigerWoods.com a conflict.”

It seems that Mark would only edit pieces for Golf Digest that were bylined by Woods himself, which seems a little disingenuous on Golf Digest‘s part. With parent company Condé Nast making so many staff cuts, they somehow still have room to keep Tiger Woods’ personal editor on the pay roll. Even more bad luck: Digest this month features a front-page picture of Woods and President Barack Obama, an unfortunate case of bad timing that serves to highlight just how out of sync the monthly magazine world can be with current events.

Read More: Web Site for Woods Is Drawing Attention –New York Times

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.