Atoosa Rubinstein's Alpha Kitties have finally hit the YouTubes. Here is the Alpha Kitty creed, courtesy of Ms. Atoosa herself:

What's an Alpha Kitty, you ask? Someone who's brave, creative, fierce, passionate and...well, yes, weird. Weird is the new normal, haven't you heard? After all, who wants to be cookie-cutter, anyway? Ugh. B-O-R-I-N-G. "Le freak c'est chic" is our motto in the world of Alpha Kitty. We're a celebration of being different...of being individuals...of self expression.

So far the "Alpha Kitties" are a series of video profiles on YouTube. Above is one of the Alphas, former Miss Seventeen contestant Jen Steele.