More like Woman’s Opposite Day, am I right?! For its June issue, Woman’s Day is defying all kinds of gender expectations and straight up rolling out an issue about men. The justification for this complete 180, according to Mediaweek, is that the lady-centric glossy doesn’t pay sufficient attention to men — who, after all, play a pretty important part in many women’s lives.
There’s a hamburger on the cover, because nothing says manhood like ground beef. Articles in this forthcoming script-flipper include “The Husband Whisperer” (like “The Horse Whisperer,” but for husbands, we guess) and “Lessons from Mr. Clean” (the male perspective on house-cleaning).
Carlos Lamadrid, senior vice president and chief brand officer at Woman’s Day Group, told Mediaweek, “The one element we never have looked at is the man.”