Ratings

The funeral of pop legend Whitney Houston drew over nine million viewers to cable news at its peak Saturday, with most of those viewers tuning into CNN. CNN drew more total viewers and more adults 25-54 than Fox News, MSNBC and HLN combined.

From 12-4PM, the hours during which the funeral aired, CNN averaged nearly five million total viewers, including 2.18 million adults 25-54. CNN’s sister network HLN placed second in both categories with 1.39 million total viewers and 450,000 demo viewers. Fox News was in the extremely unusual position of placing third in the ratings… albeit barely. FNC drew 1.38 million total viewers and 430,000 demo viewers. MSNBC drew 697,000 total viewers including 246,000 demo viewers.

Viewership for CNN, FNC and MSNBC peaked in the 1-2PM hour, with CNN drawing 5.26 million total and 2.31 million demo viewers, FNC drawing 1.52 million total and 470,000 demo viewers and MSNBC drawing 813,000 total and 290,000 demo viewers. HLN peaked in the 2-3PM hour, drawing 1.45 million total and 479,000 demo viewers.

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25-54 demographic (Live +SD)

• Total day: FNC: 310 | MSNBC: 143 | CNN: 109 | HLN: 96

• Primetime: FNC: 396 | MSNBC: 220 | CNN: 141 | HLN: 121

	5p:	6p:	7p:	8p:	9p:	10p:	11p:	12a:
FNC	TheFive:	Baier:	Shep:	O’Reilly:	Hannity:	Greta:	O’Reilly:	Hannity:
	430	385	469	452	379	351	389	251
MSNBC	Matthews:	Sharpton:	Matthews:	EdShow:	Maddow:	Lockup:	Lockup:	Lockup:
	114	138	172	184	288	188	193	190
CNN	Blitzer:	KingUSA:	Burnett:	Cooper:	Morgan:	Cooper:	Burnett:	Morgan:
	94	73	113	175	121	128	121	165
HLN	Special:	Prime:	VelezMitchell:	Grace:	DrDrew:	Grace:	Showbiz:	DrDrew:
	85	71	118	221	77	74	105	114

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25-54 demographic (Live +SD)

• Total day: FNC: 323 | MSNBC: 157 | CNN: 140 | HLN: 112

• Primetime: FNC: 449 | MSNBC: 317 | CNN: 205 | HLN: 170

	5p:	6p:	7p:	8p:	9p:	10p:	11p:	12a:
FNC	TheFive:	Baier:	Shep:	O’Reilly:	Hannity:	Greta:	O’Reilly:	Hannity:
	401	416	488	632	378	336	362	282
MSNBC	Matthews:	Sharpton:	Matthews:	EdShow:	Maddow:	O’Donnell:	EdShow:	Maddow:
	180	183	186	267	345	338	192	174
CNN	Blitzer:	KingUSA:	Burnett:	Cooper:	Morgan:	Cooper:	Burnett:	Morgan:
	135	82	120	179	239	196	147	152
HLN	Special:	Prime:	VelezMitchell:	Grace:	DrDrew:	Grace:	Showbiz:	DrDrew:
	38	51	96	163	183	166	170	160

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25-54 demographic (Live +SD)

• Total day: FNC: 306 | MSNBC: 131 | CNN: 144 | HLN: 114

• Primetime: FNC: 489 | MSNBC: 228 | CNN: 268 | HLN: 192

	5p:	6p:	7p:	8p:	9p:	10p:	11p:	12a:
FNC	TheFive:	Baier:	Shep:	O’Reilly:	Hannity:	Greta:	O’Reilly:	Hannity:
	309	344	340	574	498	364	346	219
MSNBC	Matthews:	Sharpton:	Matthews:	EdShow:	Maddow:	O’Donnell:	EdShow:	Maddow:
	160	201	171	193	278	214	149	136
CNN	Blitzer:	KingUSA:	Burnett:	Cooper:	Morgan:	Cooper:	Burnett:	Morgan:
	180	103	140	227	252	325	199	159
HLN	Special:	Prime:	VelezMitchell:	Grace:	DrDrew:	Grace:	Showbiz:	DrDrew:
	77	79	148	237	169	180	178	121

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25-54 demographic (Live +SD)

• Total day: FNC: 333 | MSNBC: 136 | CNN: 164 | HLN: 127

• Primetime: FNC: 497 | MSNBC: 232 | CNN: 319 | HLN: 214

	5p:	6p:	7p:	8p:	9p:	10p:	11p:	12a:
FNC	TheFive:	Baier:	Shep:	O’Reilly:	Hannity:	Greta:	O’Reilly:	Hannity:
	396	431	467	613	495	383	382	288
MSNBC	Matthews:	Sharpton:	Matthews:	EdShow:	Maddow:	O’Donnell:	EdShow:	Maddow:
	150	140	202	213	271	209	104	119
CNN	Blitzer:	KingUSA:	Burnett:	Cooper:	Morgan:	Cooper:	Burnett:	Morgan:
	153	160	140	235	325	397	166	172
HLN	Special:	Prime:	VelezMitchell:	Grace:	DrDrew:	Grace:	Showbiz:	DrDrew:
	96	95	126	292	161	200	208	112

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25-54 demographic (Live +SD)

• Total day: FNC: 325 | MSNBC: 142 | CNN: 169 | HLN: 149

• Primetime: FNC: 544 | MSNBC: 249 | CNN: 340 | HLN: 253

	5p:	6p:	7p:	8p:	9p:	10p:	11p:	12a:
FNC	TheFive:	Baier:	Shep:	O’Reilly:	Hannity:	Greta:	O’Reilly:	Hannity:
	375	373	412	703	484	444	407	287
MSNBC	Matthews:	Sharpton:	Matthews:	EdShow:	Maddow:	O’Donnell:	EdShow:	Maddow:
	119	166	246	219	304	225	121	114
CNN	Blitzer:	KingUSA:	Burnett:	Cooper:	Morgan:	Cooper:	Burnett:	Morgan:
	121	125	159	323	348	348	229	229
HLN	Special:	Prime:	VelezMitchell:	Grace:	DrDrew:	Grace:	Showbiz:	DrDrew:
	55	78	162	309	265	191	217	155

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25-54 demographic (Live +SD)

• Total day: FNC: 270 | MSNBC: 161 | CNN: 278 | HLN: 241

• Primetime: FNC: 213 | MSNBC: 159 | CNN: 145 | HLN: 134

	5p:	6p:	7p:	8p:	9p:	10p:	11p:	12a:
Fox News	NewsHQ:	FNSunday:	Report:	Huckabee:	Geraldo:	Geraldo:	Huckabee:	Geraldo:
	306	266	322	215	194	230	209	170
MSNBC	Caught:	Caught:	Caught:	Caught:	Caught:	Undercover:	Predator:	Predator:
	185	157	180	194	137	146	188	240
CNN	Newsroom:	Newsroom:	Newsroom:	Newsroom:	Morgan:	Newsroom:	Morgan:	O’Brien:
	486	379	349	193	99	142	100	87
HLN	News:	Prime:	Issues:	Grace:	Dr.Drew:	Investigators:	Showbiz:	Dr.Drew:
	155	139	155	159	116	127	134	170

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25-54 demographic (Live +SD)

• Total day: FNC: 292 | MSNBC: 168 | CNN: 383 | HLN: 109

• Primetime: FNC: 424 | MSNBC: 340 | CNN: 1.198 | HLN: 123

	5p:	6p:	7p:	8p:	9p:	10p:	11p:	12a:
Fox News	NewsHQ:	NewsHQ:	Report:	Huck/Whitney:	Whitney:	Whitney:	Whitney:	Whitney:
	266	243	189	320	508	442	311	306
MSNBC	Mystery:	Maine:	Lockup:	Lock/Whitney:	Whitney:	Whitney:	Whitney:	Whitney:
	72	74	57	311	419	289	290	275
CNN	Newsroom:	Blitzer:	Newsroom:	Whitney:	Whitney:	Whitney:	Whitney:	Whitney:
	126	146	99	878	1.484	1.232	941	753
HLN	News:	Prime:	Mysteries:	Mysteries:	Mysteries:	Mysteries:	Mysteries:	Mysteries:
	94	139	118	132	126	110	174	137

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25-54 demographic (Live +SD)

• Total day: FNC: 307 | MSNBC: 138 | CNN: 101 | HLN: 76

• Primetime: FNC: 433 | MSNBC: 222 | CNN: 121 | HLN: 78

	5p:	6p:	7p:	8p:	9p:	10p:	11p:	12a:
FNC	TheFive:	Baier:	Shep:	O’Reilly:	Hannity:	Greta:	O’Reilly:	Hannity:
	346	342	265	359	455	483	377	300
MSNBC	Matthews:	Sharpton:	Matthews:	EdShow:	Maddow:	Lockup:	Lockup:	Lockup:
	126	139	197	205	272	189	246	236
CNN	Blitzer:	KingUSA:	Burnett:	Cooper:	Morgan:	Cooper:	Burnett:	Morgan:
	80	77	94	106	114	144	111	60
HLN	Special:	Prime:	VelezMitchell:	Grace:	DrDrew:	Grace:	Showbiz:	DrDrew:
	52	66	100	115	59	66	97	73

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Saturday night Mitt Romney won the Maine Caucus, but the big news was clearly the tragic and unexpected death of singer Whitney Houston. The cable news ratings reflected that.

As we reported Saturday night, news of Houston’s death was confirmed at 7:57pmET via the AP, and all three cable news channels broke into their regular programming in the 8 PM hour to report it.

CNN had by far the most viewers, though all of the channels were up over a typical Saturday night. Ratings peaked in the 9-10 PM hour for CNN and MSNBC, and Fox News in the demo.

8PM-9PM

CNN — 2.006M Total Viewers / 878K A25-54

FNC — 1.837M / 320K

MSNBC — 638K / 311K

9PM-10PM
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