CBS & CNN In Talks...Again?
CBS News & Sports president Sean McManus and CNN Worldwide president Jim Walton are reported to be leading the talks. CBS spokeswoman Sandy Genelius said, "We are extremely pleased with and proud of our news-gathering operation. No outside arrangements are being negotiated."
The idea of a CBS/CNN pairing reignited briefly last summer at the highest levels. Variety wrote about comments made by Sumner Redstone at CBS's annual meeting. The Viacom chairman telling shareholders, "CNN would be a lot better off if CBS owned it." Time Warner spokesman Ed Adler dismissed the idea at the time, saying, "CNN is not for sale and is doing very well as part of Time Warner." And times have changed for CBS. The company reported a 14.6% decline in fourth-quarter earnings and the stock is down 18% this year. If sharing resources cuts costs for CBS and creates another revenue stream for CNN, the plan could well come together. Email This Post |
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