TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

CNBC’s Best Biz Day In 6+ Years

CNBC topped MSNBC and Headline News on Tuesday in Total Viewers, as investors watched the stock market tumble. CNBC had a total day (3a-3a) average of 401K viewers to HLN’s 350K and MSNBC’s 334K (Live +SD). The two news networks did beat CNBC in A25-54 viewers, however. The grid shows how the five cable networks fared in total day Tuesday. Nielsen does not yet permit FBN to release overnight data.

Network Total Viewers A25-54
FNC 1,038,000 286,000
CNN 677,000 235,000
CNBC 401,000 118,000
HLN 350,000 151,000
MSNBC 334,000 143,000

Other notes:
• In business day (5a-7p) CNBC averaged 469K Total Viewers, its best day since Sept. 17, 2001, the day the markets re-opened after the 9/11 attacks.

• CNBC averaged 642K Total Viewers during market hours (9:30am — 4pmET), also best since 9/17/01.

• CNBC’s highest rated show for the day in the A25-54 demo was Deal or No Deal (269K viewers.)

• Squawk Box scratched in Total Viewers and A25-54 at 5amET and 6amET (5am: 45,000 T.V. / 18,000 A25-54) (6am: 101,000 T.V. / 47,000 A25-54.) Correction: Worldwide Exchange (not Squawk Box) airs at 5amET.

Mediabistro Course

Create Quick Video for the Web

Create Quick Video for the WebLearn how to shoot, edit, and encode online video! Starting October 4, write video scripts and story outlines, shoot and edit film, and broadcast your work on video-sharing sites like YouTube and Vimeo. Students will get hands-on experience with a Canon HDV camera and Final Cut in this course. Register now!