Campbell Brown Hits A New Low

brown_6-15.jpgCampbell Brown's 8pmET CNN program had just 69,000 viewers in the A25-54 demo Friday night - the program's lowest ever. In fact, it was the lowest demo viewership for CNN at 8pmET since Christmas Day 2007.

The previous program low was 115,000, which occurred May 20 when Roland Martin was filling in. Brown's previous low was last Wednesday, with 125,000 viewers.

Brown took over anchoring the 8pm hour in March 2008 when the show was called "Election Center." The show morphed into "Campbell Brown: No Bias, No Bull" in October, a response to her 8pm competitors on Fox News and MSNBC. When she returned from maternity leave earlier this month the show was renamed "Campbell Brown."

Friday night was also the lowest A25-54 demo total of the year for Anderson Cooper 360, with 98,000 viewers, and the lowest Total Viewer average for Brown (591,000) in 2009. (Cooper's 10pm hour and repeated at 11pm was a taped special called "The Lone Wolf.")

The low viewership, on a summer Friday, came on the day of big international news as the results of the Iranian presidential election were coming in.

A CNN spokesperson tells TVNewser: "It's one summer Friday. CNN offers viewers the only non partisan news programming in prime time and will continue to report the hard news of the day."


New from mediabistro.com

20 Tips in 20 Minutes
mediabistro.com's PR Speaking Series: Online & In Person

The phone rings. It's CNBC. They want your CEO in the studio and on air. In three hours. Oh, and your CEO has never done a broadcast interview. What do you do? Find out at our new monthly breakfast speaking series for PR and marketing professionals, "20 Tips in 20 Minutes." Our next topic is "Media Training: How to Prep Your Company, Client, and Yourself for Interviews," with Garrett Glaser, former CNBC and MSNBC.com reporter and founder of Glaser Media LLC at 9am on Thursday, February 18. Join us for breakfast or watch the live webcast from your desk. Click here to sign up and view the full schedule of topics.

Email This Post

Fill out the following information and click on the Send button in order to send this post, Campbell Brown Hits A New Low, to a friend.
Friend's name
Friend's email address
Your name
Your email address
Note to your friend (optional, max 200 Characters)

Read more on TVNewser >

And Now the News...About TV News

TVNewser in Your Inbox

Job Listings

Featured Listings

Sales Planner
Westwood One - Metro Networks
Culver City, CA

Metro Marketing Manager, Sales Support NY
Westwood One
New York, NY

Senior Archivist
WNYC Radio
New York, NY

Executive Producer
AARP
Washington, DC

ADVERTISEMENT


mediabistro.com l Member Benefits l Jobs l Freelance Marketplace l Courses l Events l Forums l Content
mediabistro Blogs: Media News l TVNewser l GalleyCat l UnBeige l FishbowlNY l FishbowlLA l FishbowlDC l PRNewser l AgencySpy
MobileContentToday l WebNewser l BayNewser l eBookNewser l MediaJobsDaily l mbToolbox
Site Map l Advertising/Sponsorships l Partners l About Us l Contact Us/Help

WebMediaBrands
mediabistro learnnetwork freelanceconnect SemanticWeb
Jobs | Events | News
Copyright 2010 WebMediaBrands Inc. All rights reserved.
Advertise | Terms of Use | Privacy Policy