TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Evening News Ratings: Week of April 18

As the network evening news anchors pack their bags for the once-in-a-generation news story of the British royal wedding, they continue to ride a wave of good ratings news of late. All three shows were up compared to the same week last year. In fact, the shows combined drew almost 2 million more viewers than the week of April 19, 2010.

“NBC Nightly News with Brian Williams” led the way in both total viewers and the demo, +794K over the week of April 19, 2010. ABC’s “World News with Diane Sawyer” was up +570,000 total viewers and the
“CBS Evening News with Katie Couric” gained +596,000 viewers year-over-year. The trend of viewer drop-off as daylight saving time begins does not seem to be taking hold this year.

Numbers for the week of April 18:

NBC ABC CBS
• Total Viewers: 8,434,000 7,655,000 5,686,000
• A25-54: 2,513,000 1,988,000 1,803,000
Mediabistro Course

Social Media Strategy Boot Camp

Social Media Strategy Boot CampStarting November 10, build a complete social media strategy for your brand! Through a series of weeklong webcasts, marketing and social media experts will teach you how to integrate social media into your overall marketing strategy, understand key metrics and analytics, and master the emerging trends in social. Register now!