Fine Call: Couric & NBC

BusinessWeek‘s media guy Jon Fine makes some 2008 predictions:

Increasing chatter swirls around two possible post-election developments: Katie Couric will leave the CBS Evening News before her current contract expires, and General Electric will sell NBC Universal. In one case, the chatterers eventually are proven right.

That said, Fine’s foresight comes with this disclosure: “If you went by my predictions, John Kerry is President, the Republicans still control the Senate, Katie Couric’s ratings trounce the competition, and Nirvana is another also-ran band from the early ’90s.

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.