TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

First Night Of NCAA Coverage Earns 1.0 Household Rating

The truTV experiment is off to a great start.

Last night’s doubleheader coverage of the First Four of the 2011 NCAA Men’s Basketball Championship averaged a metered market household rating of 1.0.

UNC Asheville vs. Arkansas-Little Rock delivered a.9 metered market household rating, while UAB vs. Clemson averaged a 1.1 overnight metered market household rating.

I knew I wasn’t the only person who knew how to find truTv thanks to Operation Repo.

Mediabistro Course

Social Media 101

Social Media 101Get hands-on social media training for beginners in our online boot camp, Social Media 101. Starting September 4, social media and marketing experts will help you determine the social media sites that matter most to you, based on your personal and professional goals. Register now!