TVSpy FishbowlNY FishbowlDC FishbowlLA SocialTimes MediaJobsDaily more GalleyCat AppNewser UnBeige AgencySpy PRNewser 10,000 Words AllFacebook AllTwitter semanticweb.com

How Low Will Couric Go?

It surely wasn’t what CBS dreamed about when Katie Couric was hired: the CBS Evening News last week recorded its smallest audience since 1987, and probably many years before that,” the AP reports. “It also didn’t help that the average of 6.05 million viewers came at the beginning of the important May ratings ‘sweeps.’”

More: “Meanwhile, ABC’s World News recorded its widest advantage in viewership over NBC’s Nightly News since the week Peter Jennings died in August 2005…”

> Update: 10:06am: And right after I post this, I see that FTVLive is running the same headline…

MEDIABISTRO EVENTS

Use Social Media to Market Your Business

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.