Ok, so technically it’s a television commercial, not a trailer, but the first official video from the Vince Lombardi Broadway play, Lombardi, has hit the web.

It looks like it will have all the pizazz of a big-budget Broadway play, but with the manliness of football, don’t you think?

The NY Times reports that the commercial will make its television debut Saturday, during halftime of the Green Bay Packers-Seattle Seahawks game on NFL Network. NFL Media, which operates NFL Network and NFL.com, is also producing the play.