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“Wherever You Go, There We Are”

“NBC News plans to launch an advertising campaign this fall bearing the slogan: ‘NBC News: Wherever you go, there we are,’” Broadcasting & Cable reports.

“The slogan, which comes out of NBC’s internal advertising division, The NBC Agency, is slated to debut as current NBC News darling Katie Couric begins anchoring the CBS Evening News. It also comes as NBC, like all TV networks, strives to highlight the availability of its content on emerging digital platforms.” More…

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