Eleanor Crow

Newport, RI USA
Contact

Professional Experience

Public relations and content marketing specialist with over 15 years working with some of the most prominent technology and consumer brands in both the Bay Area and New England. Visit my website for more information and a sampling of my work: www.crowpr.com.

Expertise

Copywriter
17 Years
Account manager
17 Years
Content Editor (online)
17 Years

Specialty

Consumer Products
17 Years
Technology
17 Years
Travel
5 Years

Industries


PR (firm) - Small to mid-sized corp. clients
17 Years
PR (firm) - Fortune 1000 corp. clients
17 Years
PR (in-house) - Small to mid-sized corp. clients
5 Years

Total Media Industry Experience

17 Years

Corporate Client List (# assignments last 2 yrs)

Sugarman of Vermont (3-5), Tusk (1-2), Virtua Research (1-2), Unity Technologies (3-5), Charles River Analytics (10+), Collaborate.com (10+), FirstFuel (10+), HipCricket (10+), iProspect (10+), Localytics (10+), Neolane (10+), New England Venture Capital Association (10+), Swirl (10+), Tobe Direct (3-5), W3i (3-5), Opentopic (3-5)

Other Work History

SideStep (in-house PR Manager)

Technical Skills

Adobe Photoshop, Prezi, CisionPoint, Factiva

Foreign Language Skills

French (writing and speaking)

Computer Skills

Word, Excel, PowerPoint, Mac OS, Windows XP, WordPress

Equipment

MacBook Air, Apple iPad, digital SLR (Nikon)

References

References available upon request

Associations

PRSA member; certified analyst relations professional; member of Newport Interactive Marketers

Showcase

Writing Samples

What Every Content Marketer Needs to Know about Content Curation
(Opentopic 9/15/2014)
This white paper highlights the key benefits of content curation and outlines the important steps and considerations necessary for building a successful and sustainable content curation program.
Make Social Media Relationships Profitable
(Neolane for Marketing Daily 11/7/2011)
Byline developed for client Neolane, which was published in Marketing Daily. Article focuses on leveraging marketing automation technology to build and sustain social media relationships
Ad Copy: NIRI Magazine
(Virtua Research 1/5/2015)
Developed copy for full-page Virtua Research ad in upcoming issue of NIRI magazine. Ad focused on the benefits of consensus estimate modeling for investor relations.
Perkin Elmer Case Study Press Release
(Perkin Elmer 11/8/2013)
Press release developed for Perkin Elmer announcing new case study on recent lab relocation.
Why Your Digital Marketing Strategy Isn't Working
(Tobe Direct 11/8/2013)
White paper developed for Tobe Direct discussing a revolutionary approach to audience tracking that doesn't leverage the use of cookies.
The Power of Personalization
(Tobe Direct 1/16/2014)
White paper I developed for Tobe Direct highlighting why personalization is a critical success factor for direct marketers.
Corporate Backgrounder
(Sugarman of Vermont 11/5/2013)
Corporate backgrounder developed for Sugarman of Vermont's newly renovated website
What is Content Marketing?
(Opentopic 7/7/2014)
White paper: Content Marketing 101

General

Press Release: Unity Technologies Hires New Chief People Officer
(Unity Technologies 5/28/2015)
Press release announcing Unity's new Chief People Officer