Journalism Advice

Pitches That Worked: Salon

Arguing against majority opinion landed this writer an assignment

salon magazine In October 2003, writer Mat Honan cold-pitched Salon a query centering around a newly-passed piece of anti-spam legislation that, he argued in his pitch, would wind up worsening the spam situation rather than remedying it. Running counter to coverage hailing the legislation as a boon to email users, Honan’s well-researched, forcefully-argued query piqued the interest...
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