Acquisition makes $600 billion in annual consumer spending exclusive to Infillion’s composable agent-ready advertising platform

NEW YORK, NY AND ST. PETERSBURG, FL / ACCESS Newswire / February 23, 2026 / Infillion, the first composable advertising platform purpose-built for agentic media execution, today announced the acquisition of Catalina, the pioneer in deterministic purchase intelligence. Catalina is the only deterministic purchase intelligence network of its kind – four decades, seventy retail banners, 130 million households, $600 billion in annual spending. There is no substitute.

Founded in 1983, Catalina invented purchase-driven measurement and built the world’s largest purchase-based intelligence network, processing 11 billion annual shopping trips across seventy major retail banners, providing the ground truth that powers closed-loop marketing across retail and digital channels. For the past several years, this data hasn’t been available to the market at all. Infillion is bringing it back – exclusively through Infillion.

"We’re thrilled to welcome the Catalina team to Infillion. The business they’ve built over four decades, combined with our composable platform makes this more than an acquisition. When you connect purchase truth directly into a composable media platform, brands can finally optimize every dollar against verified sales in real time. This extraordinary capability positions Infillion to lead as digital advertising scales to $1.3 trillion globally by 2030-driven by two converging forces: brands’ shift toward performance marketing tied to verified purchase outcomes, and retailers’ imperative to monetize commerce data through media networks that require enterprise-grade infrastructure expected to grow to more than $200B¹," said Rob Emrich, Executive Chair of Infillion.

Infillion will be leveraging Catalina’s U.S. deterministic data in its platform, enabling two unparalleled value streams that walled gardens cannot deliver.

• Exclusive access to the largest deterministic data set-including more than 400 million shopper IDs

• Equipping retailers with the ability to activate retail media networks and digital commerce solutions with Catalina purchase-verified measurement and demand

This Changes Everything
By connecting advertising exposure directly to verified purchases within a single unified platform, brands can target audiences based on actual purchase behavior rather than inferred intent, measure incrementality at the SKU level rather than relying on self-reported retailer metrics, and optimize campaigns in near-real time based on actual sales outcomes. This is a step change in media campaign development and accountability. On Infillion, Catalina’s deterministic purchase data will be able to power custom bidding algorithms that autonomously optimize media buying to drive sales specific to each retailer’s customer base.

The acquisition enables brands and retailers to:

• Access sophisticated vertical solutions: Leverage deeply tailored offerings for CPG brands needing closed-loop measurement tied to omnichannel sales, and for healthcare marketers requiring privacy-first targeting with compliance-ready analytics

• Measure across all channels: Achieve a unified view of campaign performance across walled gardens, programmatic channels, media networks, and all major CTV and TV platforms

• Target with precision: Activate audiences based on verified purchase behavior rather than inferred intent

• Optimize autonomously: Infillion’s platform integrates Catalina’s purchase data into intelligent systems that continuously optimize against verified sales outcomes

• Enrich identity: Combine purchase data with location intelligence, survey-based intent, and cross-device signals to create richer consumer profiles across CTV, online video, mobile, desktop, audio, and digital out-of-home

• Build retail media infrastructure: Support entire retail media network businesses out of the box, from closed-loop measurement across every channel to audience development based on loyalty and purchase data to custom bidding based on audience and conversion data

• Launch or scale retail media networks (RMNs) and commerce media networks (CMNs): Access turnkey Infillion media platform to build and operate custom retail media networks, enabling closed-loop measurement across every channel, audience development based on loyalty and purchase data, and custom bidding based on audience and conversion data

Catalina’s executive leadership team will join Infillion, bringing decades of domain expertise in purchase intelligence, retail partnerships, and closed-loop measurement directly into Infillion’s operating model.

"This acquisition accelerates Catalina’s vision to modernize our capabilities and deliver on the promise of deterministic, purchase-based marketing at digital speed," said Kevin Hunter, CEO of Catalina. "By joining Infillion, we can bring the most sophisticated digital media orchestration to our clients, deliver faster insights to brands, and provide retailers entering the media space with the infrastructure they need to compete effectively while maintaining control of their first-party data. Catalina couldn’t do this alone. Infillion couldn’t do this without Catalina. Together, we believe, we’ve built something the industry has never seen."

About Infillion

Infillion is the first fully composable advertising platform, built to solve the complexity, waste, and opacity in digital media. Born from $750 million in investment and the unification of category-defining technologies including MediaMath, TrueX, Gimbal, and Drawbridge, Infillion engineered these assets into interchangeable, agentic-ready components. Infillion provides a single, flexible infrastructure that serves media buyers, tech decision-makers, and media sellers. Whether through white-glove managed service, self-service control, or API-based automation, Infillion empowers businesses to execute their unique strategies with zero-hop efficiency, proprietary AI logic, and radical data transparency. Headquartered in New York City, Infillion powers the world’s leading brands, agencies, and platforms. Learn more at www.infillion.com.

_{¹ eMarketer 2025}

About Catalina

Catalina is a leader in shopper intelligence and highly targeted in-store and digital media that personalizes the shopper’s journey. Powered by one of the industry’s richest real-time shopper databases, Catalina helps retailers, CPG brands, and agencies optimize every stage of media planning, execution, and measurement. Founded in 1983, Catalina invented the checkout coupon and has pioneered purchase-driven marketing for over forty years. The company’s global headquarters is in St. Petersburg, Florida. Learn more at www.catalina.com.

For Inquiries
Contact Laurel Rossi, Chief Growth Officer, Infillion
laurel.rossi@infillion.com

SOURCE: Infillion

View the original press release on ACCESS Newswire

Commercial Sponsors

Tonight’s broadcast includes commercial placements from:

NeOnc Technologies Holdings Inc. (NASDAQ:NTHI)

Synergy CHC Corp. (NASDAQ:SNYR)

Sustainable Green Team Ltd. (OTC:SGTM)

YY Group Holding Limited (NASDAQ:YYGH)

View the original press release on ACCESS Newswire

BEVERLY HILLS, CA / ACCESS Newswire / February 20, 2026 / Brooks Brothers, America’s longest-established retailer, and Gold House, the leading cultural ecosystem uniting, investing in, and championing Asian Pacific creators and companies, are bringing their annual Lunar New Year celebration to Los Angeles with an intimate dinner at MR. CHOW Beverly Hills this year.

The dinner, held on February 19, 2026, was hosted by Ken Ohashi (CEO, Brooks Brothers) and Bing Chen (CEO & Co-Founder, Gold House), alongside co-hosts Michael Bastian (Creative Director, Brooks Brothers) and China Chow. The evening brought together 50 distinguished guests, including Michael Chow, Daniel Dae Kim, Jeannie Mai, Yara Shahidi, Ben Baller, Harry Shum Jr, interior designer and tv personality Bobby Berk, fashion consultant Nick Wooster, noted costume designers, and Sal Perez, and more.

In addition to a menu comprising iconic Mr. Chow dishes, the evening was set with striking red garden rose arrangements, glowing votives throughout the space, and beautiful cherry blossoms that nodded to the Lunar New Year celebration. Guests were surprised with a traditional lion dance and a live noodle-making demonstration by the chefs at Mr. Chow.

This marks the fourth consecutive year Brooks Brothers proudly partnered with Gold House on a limited-edition capsule collection in honor of Lunar New Year, with $5 from each item sold supporting Gold House. The heart of the collection lies in vibrant sweaters adorned with a whimsical horse motif and sweatshirts featuring a playful horse character logo.

Brooks Brothers is fully committed to diversity and inclusion in all areas of business, as evidenced by the company’s significant diverse representation in leadership positions and the support of local, regional, and national organizations financially and through volunteerism. The brand believes that equality and inclusion are vital pillars of a sustainable and successful company and seeks to foster a supportive and inclusive work environment for all its employees and communities.

The Brooks Brothers limited-edition collection is now available at brooksbrothers.com. For more information, please visit BrooksBrothers.com.

###

About Brooks Brothers

Brooks Brothers is a legendary global lifestyle brand that has shaped American style through fashion innovation, fine quality, exceptional service, and value. Since its founding in 1818, the brand’s offerings have grown to more than 30 categories, including tailored clothing, sportswear, outerwear, shoes, accessories, fragrance, and a home collection. Brooks Brothers also continues to introduce modern interpretations of iconic product staples including seersucker, madras, argyle, the non-iron shirt, and the original polo button-down collar. The brand is available in 500 freestanding stores, shop-in-shops, and outlets in 45 countries worldwide.

About Gold House

Gold House is a platform where culture shapes global opportunity. Operating with the heart of a nonprofit and the reach of a world-class enterprise, Gold House brings people together through cultural experiences, entertainment, and entrepreneurship. We believe culture is the foundation for change: it forms who we are, who we know, how we love, what we build, and what becomes possible.

For press inquiries, please contact:

Brooks Brother
Arthur Wayne
VP Global PR & Brand Marketing
AWayne@BrooksBrothers.com

Michell Costa
Public Relations Manager
MCosta@BrooksBrothers.com

Gold House
Rose Yan
VP of Marketing
rose@goldhouse.org

Download High-Res Images HERE
https://bfa.com/events/53414

SOURCE: Gold House

View the original press release on ACCESS Newswire

BOCA RATON, FLORIDA / ACCESS Newswire / February 19, 2026 / Newsmax Inc. (NYSE:NMAX) ("Newsmax" or the "Company") through its subsidiary Newsmax Broadcasting, today announced the renewal of two of its leading primetime hosts, Carl Higbie and Greg Kelly, in new agreements that reinforce the Company’s commitment to delivering compelling, independent news and analysis to audiences nationwide.

Higbie, host of Frontline at 6:00pm ET, and Kelly, anchor of Greg Kelly Reports at 9:00pm ET, have become central pillars of Newsmax’s evening programming lineup. Their renewed contracts underscore the Company’s continued investment in talent that resonates strongly with viewers and drives ratings growth.

Since taking the helm of Frontline, Carl Higbie has built one of the fastest-growing programs in cable news.

Airing at 6:00pm ET as Newsmax’s lead nighttime show, Frontline sets the agenda for the Newsmax’s evening coverage with bold commentary, exclusive interviews and a sharp focus on national security, politics and cultural issues.

Over the past year, Frontline has seen its ratings rise by double digits, reflecting sustained momentum and increasing audience loyalty.

The show consistently earns rave reviews from viewers who praise Higbie’s direct style and willingness to tackle controversial topics head-on.

A former U.S. Navy SEAL, Higbie brings a distinctive voice and real-world experience to the anchor desk.

Having served multiple deployments, he draws upon his military background to inform his coverage of defense, foreign policy and homeland security.

His leadership experience and firsthand understanding of global threats shape the tone and substance of Frontline, setting it apart in a crowded media landscape.

"Serving as a Navy SEAL taught me the value of preparation, accountability and mission focus," Higbie said. "On Frontline, our mission is to give viewers the facts, challenge the spin and stand up for the principles that make this country strong. I’m honored by the trust our audience places in us every night and excited to continue building this show with Newsmax."

Under Higbie’s leadership, Frontline has expanded its roster of high-profile guests, including lawmakers, military leaders, policy experts and cultural influencers. He recently had an exclusive interview with J.D. Vance at a special event in Michigan.

Greg Kelly: A Trusted Primetime Voice

At 9:00pm ET, Greg Kelly anchors Greg Kelly Reports, one of Newsmax’s flagship programs and a mainstay of its primetime schedule.

Kelly has long been recognized as a steady and authoritative presence on Newsmax, delivering in-depth reporting and sharp interviews that go beyond the day’s headlines.

Before joining Newsmax, Kelly served as a White House correspondent for Fox News, covering two presidential administrations and reporting from some of the most consequential political and international events of the past two decades.

His background in Washington journalism provides him with deep institutional knowledge and a nuanced understanding of the political landscape.

On Greg Kelly Reports, Kelly brings that experience to bear each night, combining investigative reporting, thoughtful commentary and exclusive interviews.

Known for his thorough preparation and incisive questioning, he consistently challenges prevailing narratives and works to uncover what he calls "the real news" behind the headlines.

"I’ve always believed that journalism should inform, not obscure," Kelly said. "At Greg Kelly Reports, we look past talking points and dig into the substance of the issues that affect Americans every day. I’m proud to continue this work at Newsmax and grateful for the viewers who rely on us."

Kelly also served as a fighter pilot in the U.S. Marine Corps for almost a decade, giving him unique insight as the Pentagon engages in conflicts and engagements around the globe.

Kelly’s highly rated program frequently generates national attention and drives conversation across television and digital platforms, solidifying his role as one of Newsmax’s most influential voices.

President Trump has praised Kelly’s journalism and says he regularly watches his show.

Newsmax CEO Chris Ruddy praised both hosts for their contributions to the Company’s growth and success.

"Carl Higbie and Greg Kelly represent the very best of what Newsmax brings to the American public," Ruddy said. "Carl’s background as a Navy SEAL gives him unmatched credibility and a powerful perspective on national security and leadership. His energy and authenticity have fueled the double-digit ratings growth of Frontline and made it a cornerstone of our evening lineup."

"Greg Kelly, with his experience as a White House correspondent and seasoned journalist, delivers depth, context and professionalism to our 9:00pm hour," Ruddy added. "He goes beyond the headlines to provide clarity and accountability. Together, Carl and Greg strengthen our primetime programming and exemplify our commitment to independent journalism."

The renewals of Higbie and Kelly come as Newsmax continues to expand its reach across cable, satellite and streaming platforms.

Available in more than 100 million U.S. homes, Newsmax and its streaming channel Newsmax2 have seen sustained audience growth driven by strong talent, distinctive programming and a focus on issues that matter to its viewers.

With Frontline at 6:00pm ET and Greg Kelly Reports at 9:00pm ET, Newsmax offers a dynamic combination of rising leadership and seasoned journalism that anchors its primetime schedule and positions the Company for continued success.

About Newsmax

Newsmax Inc. is listed on the NYSE (NMAX) and operates, through Newsmax Broadcasting LLC, one of the nation’s leading news outlets, the Newsmax channel. The fourth highest-rated network is carried on all major pay TV providers. Newsmax’s media properties reach more than 50 million Americans regularly through Newsmax TV, the N2 Channel, the Newsmax App, its popular website Newsmax.com, and publications such as Newsmax Magazine. Through its social media accounts, Newsmax reaches over 22 million combined followers. Reuters Institute says Newsmax is one of the top U.S. news brands and Forbes has called Newsmax "a news powerhouse."

For more information, please visit Investor Relations | Newsmax Inc.

Investor Contacts
Newsmax Investor Relations
ir@newsmax.com

SOURCE: Newsmax Inc.

View the original press release on ACCESS Newswire

As Creative Director at Boss Creative – a branding, marketing, and strategy agency based in San Antonio + Dallas, TX, and Henderson + Las Vegas, NV, I’ve spent years analyzing what truly makes a brand connect in high-pressure moments like the Super Bowl.

SAN ANTONIO, TX / ACCESS Newswire / February 19, 2026 / This year’s Super Bowl 60, held on February 8, 2026, at Levi’s Stadium in Santa Clara, California, where the Seattle Seahawks defeated the New England Patriots 29-14, wasn’t just about the game; it was a battlefield for brands vying for cultural relevance. With ad slots costing upwards of $8 million for 30 seconds and reaching over 124 million viewers, the pressure is immense. Yet, as we at Boss Creative emphasize, true branding success isn’t about spectacle; it’s about forging authentic connections, evoking emotion, and driving long-term loyalty without overt sales pitches.

In a comprehensive analysis on our site, Boss Creative explores 11 standout ads from Super Bowl 2026, highlighting both the exemplars of strategic brilliance and the missteps that amounted to mere noise. Drawing from expert rankings like USA TODAY’s Ad Meter, Kellogg School of Management’s ADPLAN, and insights from Ad Age and Forbes, we’ll break down why some ads elevated their brands while others fizzled. Our goal? To illustrate what top-tier branding looks like: timeless narratives, cultural alignment, and subtle innovation that position a brand as indispensable.

We’ll include links to the ads for deeper immersion and, for each example, exclusive quotes from myself, Seth Westphal, Creative Director, and Peter Beshay, CEO of Boss Creative, to underscore the strategic underpinnings.

Remember, effective branding isn’t about chasing trends-it’s about owning your story.

Let’s dive in – Access the FULL Super Bowl Ads Comprehensive Analysis – By Clicking HERE

Conclusion: The Essence of Elite Branding

Super Bowl 2026 ads underscored a timeless truth: great branding creates legacies, while poor ones generate fleeting buzz-or none. Hits like Budweiser’s evoked emotion and heritage; misses like Bud Light’s and Coinbase’s chased spectacle without soul. At Boss Creative, we guide brands toward strategies that prioritize authenticity, narrative depth, and cultural resonance-yielding measurable growth.

If your brand seeks to rise above the noise, let’s strategize.

Contact us at bosscreative.com for top-tier insights or peter@bosscreative.com

SOURCE: Boss Creative Agency

View the original press release on ACCESS Newswire

PHOENIX, AZ / ACCESS Newswire / February 19, 2026 / New Generation Consumer Group, Inc. ("NGCG" or the "Company") today announced that it has entered into a consulting agreement to support the development and launch of a new artificial intelligence ("AI") line of business designed to generate near-term revenue opportunities for the Company.

Under the terms of the agreement, the consultant will work closely with NGCG to identify, structure, and execute strategic AI initiatives. These efforts may include commercialization planning, customer and partner outreach, operational implementation, and go-to-market execution. The Company expects to provide additional updates as key milestones are achieved and specific revenue initiatives are finalized.

"NGCG is focused on building scalable, technology-enabled business lines capable of producing revenue on an accelerated timeline," said a Company spokesperson. "This consulting agreement supports our objective of rapidly developing an AI-focused business vertical while maintaining flexibility to pursue multiple high-probability revenue pathways."

Further details regarding the engagement, including initial initiatives under evaluation and progress toward commercialization, will be released as appropriate in the coming days.

About New Generation Consumer Group, Inc. (NGCG)

New Generation Consumer Group, Inc. is focused on identifying, developing, and scaling innovative business lines, with a strategic emphasis on technology-enabled and high-growth market opportunities.

Forward-Looking Statements

This press release contains "forward-looking statements" within the meaning of applicable securities laws. Forward-looking statements include, but are not limited to, statements regarding the anticipated development and launch of a new AI line of business; the potential for immediate or near-term revenue generation; and the Company’s ability to identify, structure, and execute revenue-producing initiatives. These statements are based on current expectations and assumptions that are subject to risks and uncertainties that could cause actual results to differ materially. Such risks include, but are not limited to, the Company’s ability to execute its strategy, changing market and competitive conditions, customer adoption, regulatory considerations, and other risks described from time to time in the Company’s public disclosures. The Company undertakes no obligation to update any forward-looking statements except as required by law.

Contact:
Investor Relations
New Generation Consumer Group, Inc.
Phoenix, Arizona
Email: InvestorRelations@ngcg.com

SOURCE: Signature Apps

View the original press release on ACCESS Newswire

Founded by Author, Entrepreneur and Publisher Rachael Eckles, Aphrodite Media, Inc. Positions Women’s Stories as Cultural, Commercial, and Creative Power Designed to Ignite Social and Personal Change

NEW YORK CITY, NY / ACCESS Newswire / February 19, 2026 / Aphrodite Media, Inc., a new women-led media and publishing company, launches with a bold mission: to elevate women’s voices into lasting cultural and commercial assets while preserving creator autonomy. Founded by author, entrepreneur, and publisher Rachael Eckles, the company debuts with an initial publishing slate and plans for strategic expansion.

Publishing operations are led through Aphrodite Books, the company’s growing imprint which currently includes the genre-defying Celeste Donovan series and the Can a Frog Jog? children’s series. Additional acquisitions will be announced in the coming months, expanding a curated list spanning fiction, nonfiction, wellness, memoir, and children’s titles. Submissions are currently open for consideration.

Aphrodite Media operates on a boutique model centered on close author partnership and direct creative collaboration. "Aphrodite Media was built on the belief that memorable stories and the relationships behind them require time and attention," said Eckles. "I work closely with each Aphrodite author to develop work positioned to resonate well beyond its initial release."

While publishing marks its inaugural endeavor, the company is intentionally structured as a multi-platform media enterprise, with plans to expand into original audio programming, digital content, screen adaptations, and other formats that extend the reach of each story.

Philanthropy is embedded in the company’s operating model. Through its foundation, Aphrodite Gives, a portion of publisher revenues supports charitable initiatives aligned with both the author and the company, ensuring that creative success contributes to causes reflective of each project’s values.

"At Aphrodite, our guiding philosophy is simple: Women’s stories deserve both creative freedom and strategic infrastructure," Eckles added. "We support authors in producing standout work, maintaining authority over their voice and vision, and sharing in the long-term value their stories generate-using storytelling to entertain, spark change, and inspire lasting cultural impact."

The launch of Aphrodite Media reflects a broader shift in today’s media landscape where creators are building platforms of their own rather than waiting for permission.

The company is finalizing its 2026 slate, with new acquisitions to be announced throughout the year. Unsolicited submissions are considered on a rolling basis.

###

About Aphrodite Media Inc.
Aphrodite Media, Inc. is a boutique, women-led media and publishing company dedicated to editorial excellence, long-term intellectual property, and purpose-driven storytelling. Through its publishing imprint, Aphrodite Books, the company publishes commercial fiction, nonfiction, and children’s titles with an emphasis on craft, selectivity, and longevity. Aphrodite Media is structurally aligned with Aphrodite Gives, its philanthropic foundation, allowing publishing success to directly support initiatives aligned with its mission to empower women and girls.

About Rachael Eckles
Rachael Eckles is a New York-based author, publisher, and media entrepreneur known for her Celeste Donovan romantic suspense series and empowering women-driven storytelling. After earning her law and master’s degrees, she spent two decades in corporate affairs and litigation before turning fully toward storytelling and publishing. She has built a reputation for blending commercial appeal with bold, modern female narratives. Aphrodite Media Inc. represents the next evolution of her work-scaling storytelling into a fully realized media enterprise.

Media Contact
Rachael Eckles
Founder & CEO, Aphrodite Media, Inc.
rachael@aphroditemedia.co
https://aphroditemedia.co

SOURCE: Aphrodite Media, Inc.

View the original press release on ACCESS Newswire

A private premiere screening of Holiguards Saga – The Portal of Force, the pilot installment of the planned Holiguards Saga franchise, was held on February 16 at ASTOR Film Lounge Berlin. The event took place in a closed format with invited industry guests, partners, and media representatives.

BERLIN, DE / ACCESS Newswire / February 18, 2026 / The screening was organized as a formal black-tie occasion and took place in Berlin during the same period as the Berlin International Film Festival, when international filmmakers, producers, distributors, and investors traditionally gather in the city.

Project Background

Holiguards Saga – The Portal of Force is an independently developed film project intended to launch a multi-installment franchise. According to the producers, the project is structured as a long-term cinematic universe concept, with discussions currently underway regarding financing and production of subsequent chapters.

The film was directed by Kevin Spacey, who also portrays one of the central characters. This marks his first directorial work in approximately two decades.

The ensemble cast includes Dolph Lundgren, Tyrese Gibson, Brianna Hildebrand, Disha Patani, Swen Temmel, Lado Okhotnikov, Harry Goodwins, and Sonia Pim Couling.

Production was led by Elvira Paterson and Vadim Degtiarev. Elledgy Media Group, under Paterson’s leadership, supported both the production coordination and the international promotion strategy for the project.

Synopsis

Set in the near future, The Portal of Force presents a fictional universe in which two ancient ideological orders – the Holiguards and the Statiguards – engage in a covert struggle over humanity’s direction. The Holiguards advocate personal freedom and individual agency, while the Statiguards promote systemic order and centralized control.

The central narrative follows Jessica, portrayed by Disha Patani, the daughter of leaders representing opposing factions. Positioned between conflicting legacies, her decisions influence the balance of power surrounding a mysterious cosmic energy source known as the Portal of Force.

The pilot installment introduces the mythological framework of the saga and establishes the political and philosophical tensions intended to expand in future chapters.

Industry Engagement and Future Plans

Ahead of the Berlin premiere, the production team reported receiving formal inquiries from international sales agents, distribution representatives, and private investors regarding potential collaboration and participation in future installments.

Previous joint appearances by Elvira Paterson and Kevin Spacey were accompanied by private screenings and gala dinners in Cannes and Venice.

Following the Berlin premiere, a series of additional private screenings is planned in select international markets. Further announcements concerning festival participation, distribution strategy, and release scheduling will be made separately.

At this stage, no official worldwide theatrical or streaming release date has been confirmed.

Media Contact:

Antonina Lubchenko
Elledgy Media Group
Email: info@elledgymedia.com

For questions regarding this release or its content, please contact info@elledgymedia.com

SOURCE: Elledgy Media Group

View the original press release on ACCESS Newswire