
Circulation: 250,000
Reach: 37MM+
Frequency: Four issues per year
Background: AFAR is the award-winning travel media brand that positively impacts the world through high-quality storytelling that inspires, empowers, and enriches travelers who care.
In an Afar survey, almost 90 percent of its well-to-do readers said they “visit places most travelers don’t see” and 74 percent agreed that they “stay in one place longer to experience its culture,” even participating in local events. This isn’t your ordinary Hawaiian-shirt-and-fanny-pack-wearing group. Although their median income hovers just over six figures and they enjoy all of the earmarks of luxury, these folks like the taste of real life with their vacationing. The key to piquing editors’ interest is an understanding of these readers, which spend an average of $4,100 annually on personal travel and, as a result, know their stuff.
“We put emphasis on giving readers a deeper dive, a sort of street-level view of a place,” Cosgrove explained. Freelancers interested in contributing need to bring their A game — think affluence and authenticity — to snag a third “A,” as in assignment, for Afar.
How to pitch
- If your pitch is related to a specific issue theme, please note the theme in the subject line of the email.
- Please send pitches for feature stories to Katherine LaGrave, Deputy Editor, at klagrave@afar.com.
- Please send pitches for middle-of-book stories to Mae Hamilton, Assistant Editor, at mhamilton@afar.com.
- Please send pitches for photo essays to Michelle Heimerman, Photo Editor, at mheimerman@afar.com.
- Please send pitches for illustrated features to Supriya Kalidas, Creative Director, at skalidas@afar.com.
Topics
- Travel News: to pitch an air travel, cruise, or travel news story, email Michelle Baran at mbaran@afar.com.
- Culture: to pitch a culture story, email Mae Hamilton at mhamilton@afar.com.
- Destination Inspiration: to pitch a destination inspiration story, please email Tim Chester at tchester@afar.com.
- Diversity in Travel: to pitch a story about diversity in travel, please email Katherine LaGrave at klagrave@afar.com.
- Commerce: to pitch a travel gear story or review, send a two-to three-paragraph email to Lyndsey Matthews at lmatthews@afar.com telling us why this brand/product should be covered by AFAR.
- Features and Essays: to pitch a travel gear story or review, send a two- to three- paragraph email to Lyndsey Matthews at lmatthews@afar.com telling us why this brand/product should be covered by AFAR.
- Hotels and Sustainability: to pitch a hotel story, please email Jennifer Flowers at jennifer@afar.com. To pitch a sustainability story, please email Tim Chester at tchester@afar.com.
- Outdoor Adventure: to pitch an outdoor adventure story, email Katherine LaGrave at klagrave@afar.com.
- Travel for Good: to pitch a story about travel as a force for good, email Tim Chester at tchester@afar.com.
- Sponsored Content: if you’re interested in being considered for branded content assignments, please send a short bio and clips to Ami Kealoha at akealoha@afar.com.
Percentage of freelance content: 60 percent
Percentage of freelance pitches accepted: 5 percent to 10 percent
Contact info:
Afar Media
130 Battery Street, Sixth Floor
San Francisco, CA 94111
www.afar.com
Twitter handle: @AFARmedia | Facebook
Email format: FirstName@afar.com or FirstinitialLastname@afar.com
Direct all pitches to:
EDITORIAL at AFAR dot COM


