TVNewser FishbowlDC AgencySpy TVSpy LostRemote PRNewser SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Michael Wolff Refuses To Comment On Adweek Typo

It’s been an interesting morning, folks.

We had Adweek editorial director Michael Wolff in our studio for an episode of Media Beat. Unfortunately, we didn’t realize until after AgencySpy‘s Kiran Aditham had finished the interview that an important tidbit was forgotten: that typo on the first relaunched issue of Adweek.

“Huh? What error? I don’t see no error,” said Wolff.

I’m kidding. That’s only my re-enactment, but his real response wasn’t too far off:

US: “Wait. We gotta discuss the typo on the cover before you go.”

HIM: “Actually, you already passed up your opportunity to ask that.”

US: “What does that mean? You won’t discuss it?”

HIM: “No. That’s YOUR story.”

US: “Can you at least explain it to the audience? That’s a pretty big typo, and people are talking about it.”

HIM: “No. That’s YOUR story.”

US: “Ok. Well, let’s ask a couple more general questions just so we have enough content for the final video.”

HIM: “I think you’ve got enough content.”

He then quickly got his coat and left. Alrighty, then. That was fun.

Mediabistro Course

Content Marketing 101

Content Marketing 101Starting September 8, get hands-on content marketing training in Content Marketing 101! Through a series of webcasts, content and marketing experts will teach you the best practices for creating, distributing and measuring the results of your brand's content, including how to develop a content marketing plan, become a content marketing and more. Register now!