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Michael Wolff Refuses To Comment On Adweek Typo

It’s been an interesting morning, folks.

We had Adweek editorial director Michael Wolff in our studio for an episode of Media Beat. Unfortunately, we didn’t realize until after AgencySpy‘s Kiran Aditham had finished the interview that an important tidbit was forgotten: that typo on the first relaunched issue of Adweek.

“Huh? What error? I don’t see no error,” said Wolff.

I’m kidding. That’s only my re-enactment, but his real response wasn’t too far off:

US: “Wait. We gotta discuss the typo on the cover before you go.”

HIM: “Actually, you already passed up your opportunity to ask that.”

US: “What does that mean? You won’t discuss it?”

HIM: “No. That’s YOUR story.”

US: “Can you at least explain it to the audience? That’s a pretty big typo, and people are talking about it.”

HIM: “No. That’s YOUR story.”

US: “Ok. Well, let’s ask a couple more general questions just so we have enough content for the final video.”

HIM: “I think you’ve got enough content.”

He then quickly got his coat and left. Alrighty, then. That was fun.

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