Hey, How'd You Blog Your Way to Fashion Week's Front Row, Yuli Ziv? The chic leader of Style Coalition dishes on how to leave a mark on the fashion world while making bank in the process. Read more.
Last week, the news broke that BusinessWeek was shuttering its European and Asian print editions, prompting the "worldwide" layoffs of "approximately 60 people across sales, circulation and production" with some editorial employees also included in the mix, a spokesperson confirmed today. The meta-media crowd (including us) concluded that there was nothing to see here (no one we know knew someone operating the printing presses in Europe, after all), but now comes word that closing the overseas editions actually provided a smokescreen at home. Of the "approximately 60" employees affected, nearly half, Revolving Door has learned, were actually domestic staff. Eighteen people were let go outright, and other eight had their positions on the masthead cut out from under them, including a few fairly high up on the masthead: International edition senior editor Michael Serrill and finance editor Chester Dawson, Business Outlook section editor Kathleen Madigan, senior writer Otis Port, Washington correspondents Stan Crock and Paul Magnusson, and associate editor John Koppisch. This a partial list that a BusinessWeek spokesperson declined to confirm or elaborate upon.
Also unconfirmed, at least by the Revolving Door, is what these layoffs close to home mean. Is it a defeat for the new-ish editor Stephen Adler, who was forced to surrender a major layoff at home by the business side powers-that-be? (It's telling that none of the names on this list include correspondents in London, Hong Kong, Frankfurt or Tokyo.) Or was this actually a case of Adler clearing out what he considered dead weight and/or loyalists to departed editor Steve Shepard? Apparently, the staffers let go were no spring chickens, but that there are still plenty of Shepard's crew walking the halls. (Shepard, who is now the dean of CUNY's Graduate School of Journalism, did not return a call for comment.) Either way, it's certain that this didn't help Adler's popularity much.
Learn how to create, correct, and enhance digital images using Adobe Photoshop. learn more
mediabistro.com course
Social Media Marketing Boot Camp February 16 - April 5, 2012 | ONLINE Create a social media strategy, launch your campaign, and track the results in our innovative online event and workshop. Speakers include Baratunde Thurston (The Onion), Morin Oluwole (Facebook), and Tim Devane (bitly). Learn more.
mediabistro.com event
AllFacebook Marketing Conference June 28-29, 2012 | San Francisco Learn how to market to Facebook’s 800 million users and deliver real revenue-generating results. Join us at AllFacebook Marketing Conference and get an inside look at the latest Facebook tools, apps, demographics, research, and advertising opportunities. Tickets are only $249 until February 15, so register now!
mediabistro.com course
Grant Writing New class! Starts February 13 | Online Learn how to write a successful proposal to raise funds and build a career in fundraising. Click here to learn more.
online course
advanced analytics
New class! Analyze web metrics to optimize your content and increase ROI. learn more
online course
nonfiction book writing
Draft your book and learn how to get it published with author Leslie T. Sharpe. learn more