TVNewser AgencySpy TVSpy LostRemote FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Donor Buys Billboard Thanking Batkid for Saving San Francisco

And the Batkid story comes full circle.

Whoever bought this billboard was so secretive about his or her act of charity that it took even Make-A-Wish by surprise.

The photo comes via the executive director of Make-A-Wish’s Bay Area wing as Miles Scott‘s story continues to serve as a potent fundraiser; the organization has surpassed all its charity giving goals and now hopes “to fund 357 more wishes in the Bay Area.”

Scott is currently traveling around the country to the delight of thousands of Americans. Future events may not attract the same level of media attention as Batkid, but we feel confident in saying that this one will be studied for some time—and that it will pop up on more than a few year-end lists. Are we right, BuzzFeed?

(H/T Daily News)

Mediabistro Course

Content Marketing 101

Content Marketing 101Get hands-on content marketing training in our brand new boot camp, Content Marketing 101! Starting September 8, digital marketing and content experts will teach you the tips and tricks for creating, distributing and measuring the success of your brand's content. Sign up before August 15 and get $50 OFF registration. Register now!