TVNewser AgencySpy TVSpy LostRemote FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

PR Will Be Defined By Late-January

PRSA chair and CEO Rosanna Fiske has posted an updated timeline for the organization’s #PRDefined campaign, which has been collecting suggestions and recommendations for a modern definition of public relations.

When we last checked in on November 30, words like “organization” and “relationships” were frontrunners. According to Fiske’s post, those words are still on top with words like “engages” and “client” also included. The PRSA got 927 submissions with more than 15,000 words when the December 2 submission deadline was reached.

At this point, a Task Force will be narrowing down the choices and then public voting will take place, all leading to a definition by late-January. The PRSA is still accepting suggestions and feedback.

Mediabistro Course

Mobile Content Strategy

Mobile Content StrategyStarting September 24, learn how to write content for smartphones, tablets, and mobile devices! In this online course, students will learn how to publish across multiple channels and manage the workflow, optimize content for mobile devices, and  engage with their audience across screens. Register now!