Angela Gaimari

Boston, MA USA
Website: http://

Professional Experience

Conversational messaging. Speaking the way people think. Humanizing big ideas. I speak the language of innovation in the words of the people – making connections with tailored marketing, communication and creative strategies that make customers feel both intrigued and involved. My ten years’ experience spans from digital media editorial and luxury retail marketing copywriting for companies including the New York Times, J.Crew and Bloomingdale’s; to building up an award-winning farm-to-table meal delivery business in the Boston area. I’ve developed targeted brand and voice strategy for Kendall Square tech startups, writing email, web and social copy for Massachusetts Innovation & Technology Exchange (MITX) winners Gemvara and True Fit, as well consulting for location-based apps Mapkin and CO Everywhere. Gaps are everywhere, waiting for great solutions to fill them. As a wordsmith, I live for fresh ideas to illustrate, and new stories to tell.

Total Media Industry Experience

8 Years

Media Client List (# assignments last 2 yrs)

MSN.com (10+), Zagat Survey (10+), Style.com (10+), T: The New York Times Style Magazine (10+), Time Out (10+), Tonic.com (10+), Purple magazine (10+), New York Magazine (10+), Citysearch.com (10+), Boston Globe (10+), Boston Phoenix (10+), JC Report (6-10), Paper Magazine (3-5), Refinery29.com (3-5), WWD (3-5), Quest (1-2), Cool Hunting (1-2)

Corporate Client List (# assignments last 2 yrs)

Barnes & Noble / BN.com (10+), Bloomingdale's (10+), Gilt Groupe (10+), Ideeli.com (10+), IntermixOnline.com (10+), J.Crew (10+), Cartier (10+), New Balance (10+), Reebok (10+), Williamsburg Gallery Association (10+)

Technical Skills

blogging, photo editing, audio transcription

Foreign Language Skills

un petit peu French

Computer Skills

PC & Mac, Microsoft Office, HTML, InDesign, Photoshop, CMS, blog publishing, Lotus notes, Social media, SEO, Joomla, Tumblr, Facebook, Twitter

Equipment

Digital camera, laptop, iPhone, audio recorder

References

on request

Awards

Bloomingdale's Seasonal Recognition: The Who Made It Happen award. Special Recognition for work on the Bway Cosmetics launch campaign.

General

Benefit ad
(Bloomingdale's/The New York Times 3/18/2026)
part of the new Bway cosmetics floor launch campaign
The New In home sale ad
(Bloomingdale's/The New York Times 3/18/2026)
Bloomingdale's B*Diary
(Bloomingdale's/The New York Times 3/18/2026)
weekly event listing in the Sunday Times
Calvin Klein Furniture Launches At ABC
(Style.com 10/2/2009)
Shu Uemura ad
(Bloomingdale's/The New York Times 3/18/2026)
part of the new Bway cosmetics floor launch campaign
Bridal Registry ad
(Bloomingdale's 3/18/2026)
Antwerp, pt. 1
(Refinery 29 5/1/2007)
Y.E.S. Screen Test catalog
(Bloomingdale's 3/18/2026)
A new concept in fashion advertising featuring young up-and-coming actresses as the models and muses.
Antwerp, pt. 2
(Refinery 29 3/18/2026)
FLIP Burger Restaurant ad
(Bloomingdale's/The New York Times 3/18/2026)
Apartment Therapy's Big Window Challenge ad
(Bloomingdale's 3/18/2026)
Vera Wang's 20 Year Retrospective ad
(Bloomingdale's/The New York Post 3/18/2026)
Ralph Lauren Home ad
(Bloomingdale's/The New York Times 3/18/2026)
Anqui Restaurant launch piece
(Bloomingdale's 3/18/2026)
Mapkin Brand Hack
(Thinkside 10/29/2012)
An all-day branding session with startup Mapkin that resulted in a designated brand voice, tagline, web copy and in-app languaging. Not bad for a day's work!
Zegna
(Gilt Groupe/gilt.com 3/18/2026)
DDF Skincare
(Gilt Groupe/gilt.com 3/18/2026)
Twelfth Street Cynthia Vincent
(Gilt Groupe/gilt.com 3/18/2026)
Mint Jodi Arnold
(Gilt Groupe/gilt.com 3/18/2026)
Lauren Merkin
(Gilt Groupe/gilt.com 3/18/2026)
WESC
(Gilt Groupe/gilt.com 3/18/2026)
ONCE a Week Brochure
(Cuisine en Locale 3/3/2012)
A colorful piece of collateral to describe our weekly meal delivery service
Foley & Corinna
(Gilt Groupe/gilt.com 3/18/2026)
Paper Dolls
(Fashion Week Daily 3/28/2007)
Paper Magazine's Beautiful People party
Tory Burch
(Gilt Groupe/gilt.com 3/18/2026)
Shades of Greige
(Gilt Groupe/gilt.com 3/18/2026)
Fashion website copy
(Fashion Photography Exposed DVD 8/8/2011)
Here I helped a fashion photographer promote her instructional DVD by creating all content to describe her product in an insidery, editorial voice.
Rent the Runway Spring 2013 Lookbook
(3/3/2013)
Oh, Yoko: South Williamsburg designer finds himself in vogue
(The Brooklyn Paper 1/13/2007)
Not Your Daughter's Jeans Spring 2013 Lookbook
(3/3/2013)
Terra Plana
(Gilt Groupe/gilt.com 3/18/2026)
Technomarine Watches
(Gilt Groupe/gilt.com 3/18/2026)
Eva Solo
(Gilt Groupe/gilt.com 3/18/2026)
The Little Bra Co.
(Ideeli.com 3/18/2026)
Prepara Sale
(Ideeli.com 3/18/2026)
Lori Rodkin Watches
(Gilt Groupe/gilt.com 3/18/2026)
Who's Your Daddy?
(Fashion Week Daily 12/19/2006)
Children of Men premiere
Party Central | Dunhill Does Manhattan
(The New York Times 2/12/2010)
Fete Accompli | Tommy Hilfiger
(The New York Times 9/18/2009)
Marc Jacobs Holiday Handbag ad
(Bloomingdale's/The New York Times 12/12/2009)
Elle Decor furniture insert
(Bloomingdale's/Elle Decor 3/15/2010)
A 4-page insert announcing a stylish new furniture collection
Bridal Cocktails
(Bloomingdale's Bridal Registry 2/12/2010)
Teaching brides-to-be how to mix drinks with the best of 'em.
Hogan Guitar Handbags
(T: The New York Times Style Magazine 8/26/2007)
Joan Rivers to Fight Joy Behar (and Win)
(New York magazine 9/29/2009)
Why Grey Matters
(Fashion Week Daily 2/16/2007)
Grey Matters premiere
Dream Come True
(Fashion Week Daily 12/15/2006)
Dreamgirls premiere
Fete Accompli | Yoko Devereaux Funeral
(The New York Times 10/28/2009)
Bruno Jamais review
(Citysearch.com 3/18/2026)
Hurricane Hopeful review
(Citysearch.com 3/18/2026)
Tapeo29 review
(Citysearch.com 3/18/2026)
Behold the Great Buck Howard
(Style.com 3/18/2026)
Buck Howard premiere
Tis The Season: Celebrating Resort Fashion
(Style.com 10/6/2009)
Jean Genies
(Refinery 29 3/18/2026)
Light Show
(Refinery29.com 3/18/2026)
Get The Look Now Beauty Catalog
(Bloomingdale's 3/18/2026)
A fashion-forward cosmetics catalog with an editorial sensibility
Luggage Sale
(Bloomingdale's 3/18/2026)
A fun approach to promotional advertising
Have Fun Home Sale
(Bloomingdale's/The New York Times 3/18/2026)
Space.NK ad
(Bloomingdale's 3/18/2026)
Remembering Rue MacClanahan
(Tonic.com 3/18/2026)
Shiseido ad
(Bloomingdale's/The New York Times 3/18/2026)
part of the new Bway cosmetics floor launch campaign
Harajuku Lovers ad
(Bloomingdale's/The New York Times 3/18/2026)
Beard Awards: The Chefs Speak!
(New York magazine 5/5/2009)
Estee Lauder ad
(Bloomingdale's/The New York Times 3/18/2026)
part of the new Bway cosmetics floor launch campaign
Bumble and bumble ad
(Bloomingdale's/The New York Times 3/18/2026)
part of the new Bway cosmetics floor launch campaign
Marc Jacobs Swimsuit ad
(Bloomingdale's/The New York Post 3/18/2026)
Forty Carrots/FLIP ad
(Bloomingdale's 3/18/2026)
Swirl Sip Taste Repeat food and wine pairing event invite
(Bloomingdale's 3/18/2026)
Bridal Registry Panini Recipe
(Bloomingdale's Bridal Registry 3/18/2026)
BOGO Domestics Sale
(Bloomingdale's Home Store 3/18/2026)
FLIP Burger Restaurant menu
(Bloomingdale's 3/18/2026)
I named the burgers, conceptualized the layout and wrote menu copy for FLIP, Bloomingdale's burger joint
Chanel ad
(Bloomingdale's 3/18/2026)
Y.E.S. Contemporary Sportswear Catalog
(Bloomingdale's 5/1/2009)
The opening spread of the Summer 2009 Y.E.S. fashion catalog.
Judah Friedlander Was Fired From a Job Handing Out Flyers
(New York magazine 11/6/2009)
Angela's Avant-Garde Breakfast Salad
(Well Seasoned: The Williamsburg-Greenpoint CSA Cookbook 11/6/2009)
My contribution to my CSA's annual cookbook.
Lancome Spring Color ad
(Bloomingdale's/The New York Times 5/1/2010)
A new concept in color cosmetics advertising
Reviving Vionnet
(Quest 9/1/2007)
New York Knickers
(T: The New York Times Style Magazine 9/16/2007)