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Email Marketing Vs Social Media – Which is Better? [INFOGRAPHIC]

Email Marketing Vs Social Media - Which is Better? [INFOGRAPHIC]

Right now there’s a heated debate taking place within the top marketing circles. On one side we have defenders of the tried-and-tested, undisputed world champion of digital marketing. And on the other, proponents of the still wet-behind-the-ears, modern upstart who has revolutionised branding in the last decade.

So, here’s the billion dollar question. Which is better: email marketing or social media?

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Mediabistro Course

Blogging

BloggingWork with a content strategist to discuss your brand, creative content, or business through blogging! Starting January 15, McLean Robins will teach you how to design, promote, and maintain a blog, develop an audience, integrate social media platforms, and build connections with your community with link sharing. Register now!

Which Brands Have Been Naughty (Or Nice) On Social This Holiday Season? [INFOGRAPHIC]

Which Brands Have Been Naughty (Or Nice) On Social Media This Holiday Season? [INFOGRAPHIC]

Which brands likely received lots of lovely presents from fans and customers this holiday season, and which were thrown a few lumps of dirty coal?

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This Year in Social Media [INFOGRAPHIC]

This Year in Social Media [INFOGRAPHIC]

2014 has been a big year for social media, notably in the marketing and advertising space, with a number of key updates, launches and features from the major players.

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These Will be the Top Toys This Christmas (According to #Twitter)

These Will be the Top Toys This Christmas (According to #Twitter)

Have you finished your Christmas shopping?

For your sake, I hope so, as things tend to get a little crazy in the last-minute run-up to Christmas Day. Especially if you’re buying for kids – leave it too late, and that must-have Christmas toy is all but guaranteed to be out of stock.

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The World of Social Media 2014: Statistics, Facts & Figures [INFOGRAPHIC]

The World of Social Media 2014: Statistics, Facts & Figures [INFOGRAPHIC]

It’s been a big year for the world, and it’s been a big year social media.

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Holiday Shopping Goes Social (But Not so Much on #Twitter) [INFOGRAPHIC]

Holiday Shopping Goes Social (But Not so Much on #Twitter) [INFOGRAPHIC]

Almost two thirds (64 percent) of holiday shoppers have found inspiration for purchases on social media sites, up 25 percent from last year, reveals a new study.

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Your New Social Media Strategy: Attract, Engage, Convert & Monitor [INFOGRAPHIC]

Your New Social Media Strategy: Attract, Engage, Convert & Monitor [INFOGRAPHIC]

So you want to use social media to promote your business, products and services?

Smart play. But for best results on social you need clear objectives and an organised, winning strategy. You need a plan. And you need to do the work.

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What we Learned About Social Media in 2014 [INFOGRAPHIC]

What we Learned About Social Media in 2014 [INFOGRAPHIC]

Did you know that Tumblr and Pinterest were the fastest growing social media sites in 2014?

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How Accurate Were 2014’s Social Marketing Predictions? [INFOGRAPHIC]

How Accurate Were 2014’s Social Marketing Predictions? [INFOGRAPHIC]

Pundits love to make big predictions for the year to come, and those working in the world of social media marketing are certainly no exception. So, how did well did they do with their forecasts in 2014?

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Social Media Ad Spending: Statistics & Trends [INFOGRAPHIC]

Social Media Ad Spending: Statistics & Trends [INFOGRAPHIC]

Social media advertising is big business. How big? Total social ad revenue is expected to increase by 194 percent to reach $15 billion by 2018, and more than half of that total will be mobile.

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