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Why Photo And Video Shares Rule Social Media [INFOGRAPHIC]

Did you know that more than one third of all links shared on Twitter are images?

Indeed, throughout social media sharing photographs and other visual content is the number one way to engage with fans and followers. On Facebook, photos generate twice as many Likes as text updates, and videos are shared twelve times more than links and text posts.

This pattern continues through other social channels. 42 percent of all Tumblr posts are photos, and photo and video posts on Pinterest generate more referral traffic than Twitter, Stumbleupon, LinkedIn and Google+ combined.

This infographic from M Booth takes a closer look at how imagery rules in social media.

(Source: M Booth. Camera image via Shutterstock.)

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