74 percent of 14-18 year-olds and 68 percent of 19-24 year-olds in the U.S. use YouTube, which is above Facebook and significantly more than Twitter, reveals a new study from The Intelligence Group.
60 percent of 14-18 year-olds and 67 percent of 19-24 year-olds use Facebook, compared to 31 percent of 14-18 year-olds and just 28 percent of 19-24 year-olds who are active on Twitter, suggests the poll. And while Facebook has a 72 percent share of 25-34 year-olds versus YouTube’s 62 percent. YouTube is the top platform overall amongst 14-34 year-old users.
Of note: Instagram (and even iTunes) is more popular than Twitter across all young demographics in the U.S.
- 54% of #Facebook Users Login Multiple Times Per Day (#Twitter: 34%)
- 7 Reasons Why we Use Social Media for Customer Service
- Very Few Users Prefer Social Media for Customer Service
- 4 Ways That #Twitter Influences Holiday Purchase Decisions