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How to Succeed: The Pitch Follow Up

The timing of your follow up can be as important as the pitch itself so we get advice from the pros

By Samantha Cleaver – February 12, 2008
When writer Heather Boerner sends a query, she flips two weeks forward in her day planner and jots a note to follow up. After two weeks, if she hasn't heard back, she'll send a follow up email that includes the original pitch. After that, "it depends on instinct," she says. Sometimes she gives up after a few ...

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