How To Pitch: National Geographic Traveler

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Circulation: 715,000
Frequency: Eight issues a year
Special issues: "Stay List" in April; "Tours of a Lifetime" in May

Background: Unlike many of its flashy, celebrity-driven competitors, National Geographic Traveler is exclusively about travel. With a mission to propel you "from the armchair and into the field," Traveler deliberately eschews fashion and fluff in favor of visceral photography, insightful articles, and reader-friendly service information. It is the flagship travel magazine of the National Geographic Society, and prides itself on being the premier source of information for the active, curious traveler. According to editor and vice president Keith Bellows, Traveler is the world's most widely-read travel magazine. It is a pioneer of the sustainable "green"-travel ethic, and its stories focus heavily on cultural authenticity....

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