How to Pitch: AAA's Via

Circulation: 3 million
Frequency: Bimonthly
Special issues: "Great Getaways" in July/August

Background: Via boasts one of the larger circulations in magazine publishing, but you're not alone if you've never heard of it. It's the magazine of the American Automobile Association for 4.7 million AAA members in Northern California, Nevada, Utah, Oregon, southern Idaho, Montana, Wyoming, and Alaska so if you live east of the Rockies, you've probably never encountered it. And if you haven't, you're missing out. boasts one of the larger circulations in magazine publishing, but you're not alone if you've never heard of it. It's the magazine of the American Automobile Association for 4.7 million AAA members in Northern California, Nevada, Utah, Oregon, southern Idaho, Montana, Wyoming, and Alaska so if you live east of the Rockies, you've probably never encountered it. And if you haven't, you're missing out.

The How to Pitch series is worth its weight in gold. In just the first month I'd already benefited enough to consider the cost of joining well worth it. -- Gaen Murphree