This copy is for your personal, non-commercial use only. To order presentation-ready copies for distribution to colleagues, clients or customers, use the Reprints tool at the top of any article or visit:

Back to Previous Page

 Mail    Print   Share Share

The Real Reason You're Not Getting Retweeted

7 quick and easy steps to Twitter success

By Meena Thiruvengadam - May 13, 2013
When it comes to retweeting it's not about you, it's about your followers. Journalists and news orgs who want articles to take off in the crucial-to-click-through Twittersphere need to do two things: have a keen understanding of the types of content their followers find most interesting, and deliver that content in a compelling, digestible manner.

That often means tweeting your beat and not Instagram pics of that savory salmon you're having for lunch. A solid social media strategy means providing links, engaging with your followers and avoiding these rookie mistakes.


AvantGuild Sign Up Now!Sign Up Now!

The How to Pitch series is worth its weight in gold. In just the first month I'd already benefited enough to consider the cost of joining well worth it. -- Gaen Murphree
AvantGuild benefits give you access to:
  • Premium content, including our How to Pitch Guides, an indispensable tool for freelance writers. view sample >
  • Savings of up to $35 per class on courses and seminars.
  • Insurance discounts for freelancers and small businesses, including medical, dental, auto and home.
  • Lots of other professional discounts, including ZipCar (a $50 value) and your choice of magazine subscriptions (a $10 value).

... and much more! View all benefits or Sign up now!

Already an AvantGuild member?

Log in here to view the full page.

remember me
forgot your password?