Mediabistro Circus 2010

Women in Media: Reshaping the Mega Niche

The economy has forced each of us to take a look at our lives, our careers, perhaps to hold on tightly to what we’ve got and hope for the best. But innovation and growth often come out of difficulty. So what can you learn now, and from whom, about how to move forward in the current environment?

At the 2010 Mediabistro Circus, we focus on female leaders who have carried their businesses and projects through difficult times. Some of them are still facing these challenges, others are charged with uncovering new ideas and thinking smarter about growth. Either way, there is a lot to learn from each session, as the conference looks across media verticals to reinvigorate the future of media. As well, you’ll learn just what women really want from products, services, and lifestyle – key insights to help you tap into the unlimited potential of the “mega-niche”.

Session topics will include:

• The News Business – Sustaining in Tough Times
• Branding Genius
• Broadcasting
• Marketing in a Digital Age
• The Evolution of Publishing - Books, Magazines, News, and Digital
• The Impact of Social Media