Sponsored by eyeblaster, the leader in integrated digital marketing services and technology.
One look at the line-up of panelists at Advertising: The New Creative Agency on March 29 read like who's who of interactive media: Frank Addante (The Rubicon Project), Trevor Kaufman(Schematic), Gayle Maltz Meyer (Bravo), Marc Ruxin (McCann), Guy Wieynk (AKQA), and Dawn Winchester (R/GA). Moderator Megan McIlroy (Ad Age) deftly led the discussion from big branding ideas to metrics minutia. Afterwards, panelists and eager attendees kicked back at the bar at Tribeca Cinemas. Our wonderful sponsor eyeblaster was kind enough to give away some very hefty tech toys and guests talked shop well into the evening.
Stayed tuned for complete video from Advertising: The New Creative Agency.
Also, we've got a Free Webcast about the state of online video coming up on Wednesday, April 23, at 2 pm ET. Internet TV pioneer Jim Louderback will offer a sneak peek at the kind of presentation he'll be making at the Mediabistro Circus in May. Click here for more info and to save your spot.
At Tribeca Cinemas on March 26, 2008.
Photos by jesse wright.
At Tribeca Cinemas for the panel discussion, Advertising The New Creative Agency.
Panelists Guy Wieynk, Gayle Maltz Meyer, and Trevor Kaufman discuss new advertising strategies prior to the start of the program.
Schematic CEO Trevor Kaufman, Bravo new media director Gayle Maltz Meyer, McCann Worldgroup Marc Ruxin, AKQA client services director Guy Wieynk, and R/GA founder Dawn Winchester.
Panel moderator and Advertising Age reporter Megan McIlroy, The Rubicon Project founder and CEO Frank Addante, Schematic CEO Trevor Kaufman, Bravo new media director Gayle Maltz Meyer, McCann Worldgroup senior vice president and director of digital marketing Marc Ruxin, AKQA client services director Guy Wieynk, and R/GA founder Dawn Winchester.
At the cocktail reception following the panel discussion.
eyeblaster representatives Tyler Sandler, Vanessa Goss, Jill Rockwitz, and Troels Smit.
mediabistro.com education, events, and multimedia content director Carmen Scheidel, panelist Trevor Kaufman and OpenAd.net creative customer services representative Emily Anne Skinner.
eyeblaster representative Yifhat Yarden, DoubleClick representative John McMullin, and eyeblaster representative Jon Collins.
Ransom Research, Inc. president Cliff Ransom and panelist Gayle Maltz Meyer.
Tennis Resorts Online contributor Roger Cox and Nurun representative Julie Roth proudly show-off their raffle prizes, courtesy of eyeblaster an AppleTV and a Slingbox.
Association of National Advertisers director Mark Fogelberg and panelists Guy Wieynk and Dawn Winchester.
The scene at the reception.