So our friends at Fishbowl NY tell us that yet another East Coast transplant is coming to town to take over a West Coast publication. Fine. Great. Welcome to California, John Kilcullen, new publisher of the Hollywood Reporter. We hope you like perfect weather, beautiful women and good, cheap food.

But take a closer look at the memo that FBNY published, and check out all the guys' titles. President of the Music, Literary & Jewelry Group? Seriously? How is that a group? We hear Kilcullen's promotion is going to help bump up the career of VNU's Head of Marketing, Mergers and Bass Fishing and might even have a domino effect on the company's Manager of Film, Chairs and Pharmaceuticals.